Facebook makes Pages’ organic reach in News Feed even more dependent on shares
It’s a weekday, so there’s a good chance Facebook is recalibrating its all-important News Feed algorithm. And as is often the case that...
It’s a weekday, so there’s a good chance Facebook is recalibrating its all-important News Feed algorithm. And as is often the case that...
What insights can you learn from Fortune 500 brands using Instagram? TrackMaven has your answer. After analyzing over 40,000 unique...
One of the biggest knocks on the Twitter platform has been the complexity of the platform and the inability for businesses to adapt....
Pinterest wants to be better than Amazon or Google at helping people find things to buy. It has a long way to go; until today, it didn’t...
Evan Lorne / Shutterstock.com Remember bookstores. Remember how if you wanted a book you had to put in the extra effort required to...
Some publishers and creators are already making money from using Facebook Live. Facebook pays them. But Facebook isn’t going to pay...
tanuha2001 / Shutterstock.com As of last count, Instagram had 500 million monthly active users and (already) more advertisers than...
This return flight, like my departure, was provided by one airline but “operated” by another. In total, I was graced with flight numbers...
Chukcha / Shutterstock.com Six months have passed since my last Instagram-focused column, so it’s a good time to provide an update on the...
Snapchat’s Everest Live Story used pre-recorded footage that the company’s curation team polished in production. Snapchat’s Live Stories...
Facebook Live is paying publishers and celebrities to help promote Facebook Live. The Wall Street Journal recently reviewed a document...
When it comes to social media #fails, brands have to expect the worst. “Mistakes will happen even if you have protocols in place,” said...
rvlsoft / Shutterstock.com Want more actionable insights from your Twitter participation? The company wants you to have it too. Today,...
Twitter and its six-second video app Vine are both extending their maximum video lengths to 140 seconds. Vine is also starting to look at...
People will be able to cross-post their live streams from YouTube, YouNow, Kanvas and Upclose to Tumblr. No, Tumblr isn’t rolling out its...
You post day in and day out hoping to see the social side of social media start to happen. Sometimes, a like or two will pop up, but most...
Facebook’s web app-like Canvas posts can contain interactive photos and autoplay videos. Facebook has a new weapon in its arsenal in the...
Good morning from beautiful Seattle! We’re at the Bell Harbor Convention Center today, overlooking Elliott Bay, for the start of...
A partnership of Twitter and video company Innovid is giving advertisers more useful data on video performance as posted on the...
You’re probably going to start noticing more advertorials adopting Facebook’s Instant Articles format. On Friday, Facebook added some...