
Twitter will automate brands’ customer service DMs with welcome messages, quick replies
Welcome! Have you been paying attention to the battle between Twitter and Facebook Messenger to serve as marketers’ favorite social...

Pinterest pulls ads from Instapaper’s site, makes premium service free
Pinterest is making its first major change to Instapaper since acquiring the read-it-later service in August 2016. But it’s not the one...

Instagram tests shopping outside of ads with 20 retailers in the US
Ever seen a brand post a photo of a shirt on Instagram and thought, “I want that. How can I get it?” But then realized in order to get...

What Snapchat’s Discover ad sales shift may mean for marketers
Snapchat’s reported plan to take full control of ad sales from publishers in its Discover section isn’t simply a bad thing for those...

Facebook’s racial targeting isn’t new, bad or always illegal despite renewed attention
Breaking! Facebook now allows advertisers to illegally target ads based on race. Except it doesn’t, despite some of the breathless...

Reddit launches ad targeting product based on site visits
Reddit user? The social news site has an update for you. Earlier this week, Reddit CEO Steve Huffman made an announcement that may have...

How consumers use reviews and what you can learn from them
Download this report from Trustpilot to learn: how consumers engage with reviews; which factors (quantity, recency, content) affect...

What advertisers should know from Twitter’s Q3 2016 earnings call
Twitter’s third-quarter earnings report and corresponding call with analysts on Thursday covered a lot of things you probably already...

Twitter to cut workforce by 350 employees to refocus efforts
What’s happening at Twitter lately? Today, we found out that 350 employees have been laid off, or nine percent of the workforce. The cuts...

Twitter’s Q3 2016 Earnings Report in 5 Charts
Twitter released its third-quarter earnings results on Thursday morning. Here’s a quick rundown of how the social network’s business is...

Q3 Reports: Facebook continues to see significant ad spend growth
Advertisers keep increasing investment in Facebook, third-quarter reports from Kenshoo and Merkle both found. According to Kenshoo data...

October surprise: When brands enter the political discussion
Over the past few months, it’s grown increasingly difficult to enter a lengthy discussion without drifting into politics. Between the...

Facebook now re-ranks News Feed stories in real time on the client side
Facebook’s efforts to make News Feed more accessible to all users regardless of the speed or reliability of their internet connections...

Fueled by the Audience Network, Facebook advertisers saw higher Q3 spends & returns
A new report from social ad automation company Nanigans shows substantial growth in both YoY Facebook ad spend and on the overall Return...

Pinterest announces Pin Collective, connecting businesses with content creators
rvlsoft / Shutterstock.com Marketers already have a lot on their hands, but sourcing content doesn’t necessarily have to be one of them....

Harassment problem on Twitter? Brands say they’re not worried
Apparently, the brands looking to buy Twitter the company are way more concerned about the social network’s longstanding but recently...

Facebook adds new tools for local discovery and commerce
Facebook wants to be the mobile solution for local businesses. It also sees itself increasingly as a local commerce platform for...

Instagram highlights Stories on Explore tab to boost viewership
Instagram has started displaying Stories atop the Explore tab in a bid to get more people to tune into its two-month-old clone of...

4 tactics to generate quality leads from social media
Because this is how many see these sites, traditional social media marketing efforts have largely focused on using social platforms as...
























