Last year Facebook started interrupting some Live broadcasts with mid-roll video ads, and this year the social network plans to do the...

This post will walk you through some tips and tricks on how to make the most of your social ads in 2017. 1. Capitalize on reduced...

Medium’s advertising product never made it out of beta. The publishing platform created by Twitter co-founder Evan Williams will shut...

Influencer marketing has been gaining tremendous interest over the past few years as marketers across all categories, sizes and regions...

Struggling to bring your fans and followers to your online store? Why not bring your online store to them instead? Selling on social...

I very quickly noticed that my response is very different from “conventional wisdom.” When I hear others asked this question, I...

Social media has the power to change the very fabric of our society, and nowhere was that more evident than with this year’s presidential...

For social media networks, 2016 has been the year that live video took off. Facebook, Twitter and Instagram have made serious...

Oh, 2016. You were a year that may not be missed but cannot be forgotten. You were the year that a social network famed for spreading...

Well, Twitter has one-upped Facebook. For more than a month, Twitter incorrectly measured brands’ video ads running on Android devices...

If you buy clicks, views or other engagements on Facebook, you’ve probably been paying close attention to recent disclosures about the...

Celebrities live the good life. They get the best tables at restaurants, free swag and access to some Facebook features before anyone...

Twitter is all about “live,” but its platform can’t all be live because recent doesn’t always equal relevant. Twitter proved this in...

Facebook has already spun up its version of live television with Facebook Live. Now it’s come up with a take on live radio. On Tuesday,...

Instagram stories has added some new flair to its product offering. Announced today, Instagram has added special functionality to its...

chrisdorney / Shutterstock.com While 2016 hasn’t left us with a lack of things to talk — and argue — about, there’s one thing that most...

Twin Design / Shutterstock.com It’s happened again. For the fourth time since September and the second time this month, Facebook has...

It’s been roughly five weeks since the US presidential election and the corresponding fake news scandal. After some initial denial of the...

Facebook has suffered a significant black eye after three revelations in recent months that the company has been misreporting some of the...

addressed before. Long before influencer marketing became an industry buzzword, consumers were reacting positively to branded messages...