
LinkedIn introduces lead gen ad offerings
LinkedIn has just come out with a new product that it hopes will bring leads to advertisers. Called LinkedIn Lead Gen Forms, the...

Facebook’s Canvas ads get easier to create (and recreate) with new API
Facebook’s iAd-like Canvas ads can be as labor-intensive as they are immersive. The social network unveiled the creative kitchen sink of...

Businesses can now request customer locations within Twitter Direct Messages
Twitter has just unleashed a new tool that is sure to be a boon for brands with multiple locations. Within a Direct Message, a business...

Keep your marketing campaigns organized across media platforms
This white paper from Atomized shares tips and tricks to help you stay consistent and organized. Visit Digital Marketing Depot to...

Search & social integration: Takeaways from SMX West
SMX West, the integration of social and search was first and foremost in my mind. Below is a roundup of key lessons learned across...

Snapchat makes it possible to search for Stories by keywords
Want to find Stories about particular places or topics being shared on Snapchat? The company has announced a new search feature that it...

Reddit launches a new self-serve ad platform
Reddit is upping its game in the advertising space, with an announcement that they have just launched a revamped self-serve platform for...

Facebook expands branded content program, will mark posts as ‘paid’
For nearly a year, Facebook has been giving verified Facebook page owners — typically brands, publishers or influencers — the ability to...

Twitter drops usernames from replies, giving full 140 characters to respond
Instead of the @usernames showing up in the tweet content, the names will appear above the tweet text itself. By removing the names from...

The art of social media minimalism
In 2010, as the social media craze went into overdrive, there was a very real fear of being left behind by The Future. You had to hire...

Pinterest launches Propel, a hands-on support program for new advertisers
rvlsoft / Shutterstock.com Pinterest has seen a massive influx of tens of thousands of advertisers leveraging the ad platform for...

Facebook’s new in-app camera brings more Snapchat functionality into its mobile app
What’s better, Snapchat or Facebook? With today’s announcement about Facebook Stories and new camera effects, we’re not sure if there’s a...

7 powerful SEO & management tools to make your social media efforts more effective
according to Social Media Examiner research. Those are not new facts. What’s new, though, are the tools you can use to enhance your...

Inside chatbots’ year of growing pains: ‘We’re at an inflection point’
A year ago, chatbots reemerged atop a mountain of hype that messaging marked tech’s latest paradigm shift, after messaging apps...

Twitter explores paid subscription version of TweetDeck as ad biz struggles
With Twitter’s advertising business struggling, the company has begun looking at other means of making money. Twitter is exploring a paid...

Facebook’s shoppable ‘Collection’ ad is its latest iAd-like format
Twin Design / Shutterstock.com Traditionally, clicking on a brand’s ad on Facebook would open a dedicated microsite or product catalog...

People are starting to see Facebook’s disputed content alerts
In December, Facebook announced a process to combat the spread of dubious or fake news items on the site. That process involves letting...

How to track Facebook’s ratio of ads to organic posts in your desktop news feed
Some time this year, Facebook will max out the number of ads it can squeeze into people’s news feeds. But how many ads is Facebook...

LinkedIn updates Sales Navigator
Microsoft-owned LinkedIn is out this week with its second major update to its Sales Navigator tool, which helps salespeople mine the...
























