Whether it is a website rebranding, a consolidation of different web properties or an HTTP to HTTPs migration, when you are implementing...

You may have heard a voice search revolution is upon us. It seems a new article pops up every day saying marketers need to drop...

I encounter many people who believe the basic blocking and tackling of search engine optimization (SEO) execution is losing its value,...

The rise of mobile search has led to many changes in SEO, but none more dramatic than the area of local search. By now, most of us are...

Google has invested heavily in shaping the architecture of the web, working with developers, the open-source community and the SEO...

Recently, Google reported 80 percent of users churn within three months of downloading an app. Meanwhile, over on TechCrunch, a study...

Taking your brand to an international stage is exciting. You reach untapped audiences and expose your brand, product and services to a...

Every time I conduct an in-house survey and ask my linking team, “What do you think is the hardest part of your job,” they answer, “The...

Google has used links to determine the authority of websites since its early days: the idea of webpages casting “votes” for other pages...

Google launched the Questions and Answers feature in August of 2017, but it has been surprisingly underutilized by both marketers and...

page speed will become a mobile ranking factor later this year, right around the same time the full rollout of the mobile-first index is...

In 2015, Google announced that it had added RankBrain to its algorithm, cementing the importance of artificial intelligence (AI) in...

I’d like to help you start 2018 off with a bang by earning three simple wins that will set the stage for further success and growth, not...

Google processes trillions of searches per year, which equates to billions of searches each day. How do they decide what is the most...

A new website should be an opportunity to improve SEO, conversion rates and digital marketing as a whole. Unfortunately, it can also be...

It seems as though technical SEO is experiencing a resurgence in popularity. In 2016, Mike King believed that we were on the cusp of...

Review snippets, in which review stars appear next to your SERP listing, have long been among the most coveted rich results sought out by...

Author’s note: Besides being a customer of Ahrefs, I have no affiliation with the tool, and this is not a paid article. Ahrefs is a...

We’re already over a week into 2018, and the start of a new year is a great time to check in and see where we stand as an industry — and...

Links are an essential part of the internet. In the early days of the web, links were not seen as “ranking signals” but as relevant...