No one’s immune to traffic drops, and the causes may be easy to overlook. Still, to avoid barking up the wrong tree, gather the evidence...

Recently, I had the pleasure of presenting at SMX London on Supercharging your SEO with AI and thought I would share some of the insights...

Have you ever experienced a rankings decline and suspected it was due to something a competitor was doing? For this second article, we...

What is less understood, however, is how to earn those links in sufficient volume to achieve and maintain results — especially when it...

Sometimes improving a website’s presence via search engine optimization (SEO) is very straightforward, and sometimes it’s not. In the...

A key point here is understanding the intent behind a given keyword search. A user wants to find specific information, and search engines...

In the last 20 years, Google’s search engine has changed a lot. If we take a look at technology and web development as a whole, we can...

We all understand the importance of search engine optimization (SEO) and link building in particular. But earning links can be hard...

At the Sixth International Conference on Learning Representations, Jannis Bulian and Neil Houlsby, researchers at Google AI, presented a...

It’s taken over a year and a half, but Google’s mobile-first indexing is finally here. The Search Console messages have begun to appear,...

Want to target position 0? Here’s what you need to make that happen.” There are two primary reasons for targeting the coveted position...

In the world of link building, few things are more frustrating than spending hours sending carefully crafted emails to people and not...

Search Marketing Expo (SMX) West 2018. Today’s Q&A is from the JavaScript & PWAs: What SEOs Need To Know session with Max Prin, with an...

Search Marketing Expo (SMX) West 2018. Today’s Q&A is from the Going All-In On AMP session with Benu Aggarwal, Eric Enge and Paul...

Search is all around us; it is embedded into smartphone devices and is the fulcrum of artificial intelligence (AI)-powered digital...

According to the Financial Times (paywall), Yelp has formally complained to the European Commission (EC) that Google “abused its...

On e-commerce sites, faceted navigation plays a critical role in allowing consumers to find the products they want quickly. Major sites...

The most important part of the relationship between you and your link builder might not be what you think. You want them to follow...

Today we are starting a six-part series on Negative SEO. The series will be broken into three areas and will show how negative search...

The Ask the SMXpert series continues the question and answer (Q&A) segment held during sessions at Search Marketing Expo (SMX) West 2018....