Keywords are essential to every aspect of your SEO campaign, from on-site placement and usage to link prospecting and acquisition....

Recently, one of my clients received an unsolicited email from a person named “Nicholas Salmons” offering to feature their business on...

Is selling SEO services getting harder, or are SEOs just not that good at it? I ask this question this because I’ve recently had a number...

This white paper from gShift includes: why influencer marketing should be in your mix; the link between SEO data and influencers;...

Backlinks are important — there’s no argument on that fact. The emphasis that has been placed on backlinks in the past decade, however,...

When I opened up my email this morning, the top five — yes, five — emails in my inbox were for sites wanting to sell me a guest post, a...

The good old search operators An easy way to find indexed subdomains is to use search operators. Start with “site:” and the root domain....

how to quickly perform a citation audit and the free tool that helps you do it; how to identify the extent of your or your clients’...

Few types of online business can benefit from SEO more than e-commerce websites that allow for direct consumer transactions. Not only can...

We’ve all heard that content is king and that you need to write high-quality content, or now “10x content,” as coined by Rand Fishkin....

Improving your rankings isn’t as simple as it used to be. As businesses have become more invested in SEO, search ranking algorithms have...

Much has been written about the interplay between social media and search engine optimization. I have seen a few tips and tricks to use...

Securing real links requires outreach. No matter the site, industry or audience, the only way to earn worthwhile links is through some...

With the rise of SEO platforms and enterprise-level technology, we are drowning in a sea of SEO data, with a lot of information right at...

I spend a lot of time browsing e-commerce sites. While there are some websites that are doing e-commerce incredibly well (looking at...

As I was looking over reports the other day, I realized I was nearly drowning in statistics, benchmarks, KPIs, rankings, conversions,...

This 44-page report is your source for the latest trends, opportunities and challenges facing the market for SEO software tools as seen...

One of the big questions in SEO today is how new TLDs (top-level domains), like .LIVE, .NEWS or .ATTORNEY are affecting search engine...

It’s an old trope of the Search Engine Optimization industry that SEO is the channel with the greatest return of any online marketing...

Google has announced they’ve released a roadmap document for the accelerated mobile pages (AMP) project. In short, this roadmap will...