
Black Friday by the numbers: Another year of e-commerce records
Across the board, the numbers now in from several reports point to a strong online kick-off to the holiday shopping season. After...

4 killer tips to help you spy on your competitors during the holidays (and after)
What does the rest of the marketing world do while their retail peers go crazy? If your company’s bottom line doesn’t depend on the...

Peloton & Mizzen+Main share their online retail strategies for Black Friday & Cyber Monday
Tomorrow kicks off the start of the biggest shopping weekend of the year. By Adobe’s reports, it may very well be part of the most...

Extending the promotional power of packaging: Technology as the new frontier
Think outside the bottle if you’re a craft brewer or winery, think outside the carton or jug if you’re a laundry detergent maker, and...

91% of shoppers surveyed by Deloitte plan to shop online this holiday weekend
According to the latest holiday shopping survey from Deloitte, 91 percent of the people who said they would be shopping this holiday...

Time is running out: Engage those holiday shopping stragglers
Black Friday, and all your plans are in place, or you may have just survived it. Either way, congratulations — you can take a deep...

Deck the halls with boughs of data
losses in revenue and iconic real estate, their shoppers are leaving behind the shopping sprees of Christmas past in favor of the...

Is holiday retail still king? 4 ways to get smarter about holiday marketing
holiday season is upon us, and the retail landscape is changing yet again. While the traditional holiday season has always been a cash...

Holiday e-commerce revenue will surpass $100B, according to Adobe
According to Adobe, online sales will reach $107.4 billion, with the largest online shopping day of the year to occur Cyber Monday,...

Even with hype, AR struggling to scale
Augmented reality (AR) received immense attention in 2017 across the retail industry. As the technology became more refined, marketers...

How customer identity brings the ‘wow factor’ back to Black Friday
Black Friday shoppers makes end-of-season college football matchups seem tame. This year, however, looks to be a real game-changer for...

2017 holiday shopping trends: How consumers plan to research & purchase gifts this season
Two weeks out from the busiest holiday shopping time of the year, many holiday shoppers are already hitting the buy button. Cardlytics, a...

Amazon to launch pop-up stores in specific Whole Foods markets
Even as companies such as Deloitte argue that more buying will happen online than in stores this holiday season, the value of stores...

Taking in the moments: How holiday shopping can help retailers reshape their personalization strateg
holiday shopping season has long been synonymous with chaos, crowds and mass appeal. In fact, some might say that the holiday shopping...

An inside look at Wayfair and the new roles of brands and retailers
I’ve edited down the discussion below, focusing on Thomas’s tips around fostering mutually beneficial supplier-retailer relationships,...

Prepare for the discovery-driven, visual-obsessed shopper this holiday
While platforms like Google are well-suited for capturing consumers who know what they’re seeking, Pinterest and Instagram also can excel...

A startup called June20 puts iPads on rails to bring online into physical stores
Retailers have been trying to bring together the information-rich world of their online stores with the touch-the-product advantages of...

SmartCommerce brings the impulse-buying experience online for CPG brands this holiday season
With Black Friday only four weeks away, most online retailers already have their holiday strategies in place, aiming to pull as many...

Content Analytics launches retailers’ Scorecards for brands’ product pages
Content Analytics provides content management and analytical tools for brand product pages on big retailer sites. For instance, Samsung...
























