
How Will Google’s “Mobile-Friendly” Algorithm Affect Affiliate Marketing?
I am guessing that by now, you have heard about this little newsbyte from Google on its major algorithm change to reward websites...

Amazon Goes After Sites Selling Fake Reviews: Files Lawsuit Against Buyazonreviews.com
Amazon is taking its battle against fake reviews to the courts, filing a lawsuit yesterday in Seattle’s King County Superior Court...

6 Steps For Building Better E-Commerce Prototypes
They say you can’t manage it if you can’t measure it. As digital marketers, we know that you can measure almost everything nowadays, so...

The 7 Most Meaningful Dimensions For Customer Segmentation
Finding answers for these sorts of questions can help your team understand which new customers are the best to acquire, but surfacing the...

Amazon Launches Home Services, Potential Challenger To Yelp, Google & Others
Amazon’s always-expanding product lineup now goes beyond products. The e-commerce giant has launched a new section of its website where...

Messenger Business: Facebook Turns Messenger Into Customer Service & Commerce Channel
Today at Facebook’s developer conference F8 the company announced, among other things, Messenger Platform, which opens up the app to...

TheFind Tells Partners New Focus Is All About Facebook Product Ads
A little over a week after announcing its acquisition by Facebook, TheFind has begun notifying businesses about where its new focus will...

Why Most Brands Fail At E-Commerce (And 4 Keys To How To Fix It)
I’m told e-commerce is a breakneck industry — “innovate or die.” Yet I see so many successful brands more or less doing what they’ve been...

Why Facebook Buying TheFind Could Be Huge For Retailers, And Facebook
Facebook has long struggled to get an e-commerce hook to work on the platform. Users spend hours a day on Facebook, but the contention...

From Catwalks To Conversions: How Bloggers Become Successful Through Affiliate Marketing
Photo by Christopher Macsurak and used under a Creative Commons license. Fashion Week in New York has come and gone, and once again,...

FTC Report: Google Purposely Demoted Competing Shopping Sites
Google deliberately blacklisted competing shopping search sites, despite the company’s past claims that it doesn’t target...

Amazon To Close Its E-Commerce Platform Webstore In 2016
According to a report on Internet Retailer, the e-commmerce solution for small to mid-sized merchants will shut down in 2016....

Senate Resuscitates E-Commerce Tax Bill, Again
The retail industry is not giving up on giving states the ability to tax e-commerce sales. This week, a bipartisan group of senators...

After Years Of Flirting With Retail Stores, Google Opens “The Google Shop”
A more ambitious Google retail strategy may be in the works. In the past, Google has opened isolated holiday “pop-up stores” and today...

Mobile-Only Shoppers Nearing Or Above 50 Percent For Top Retailers
There’s fresh evidence that traditional retailers and e-commerce sites need to invest much more in mobile. In January, comScore...

The Role of Data Analytics in Successful Retail Acquisition Campaigns
This past summer, the Gartner Group surveyed people some 215 people who are responsible for the digital-commerce strategies within their...

Report: Each Share Is Worth $2.56 In Revenue & Average Social Orders Are 8.2% Larger
A recent study from AddShoppers examined the marriage between social media and e-commerce — and found it quite harmonious. The data in...

NPD Group, Slice Intelligence Partner To Offer More Comprehensive E-Commerce Data For Retailers
NPD Group and Slice Intelligence have announced a partnership that the companies say will create a more comprehensive data offering for...

The Most Important E-Commerce Marketing Trends Of The 2014 Holiday Season & What They Mean In 20
Holiday 2014 is a wrap. For online shopping in the U.S., it was a good season with strong growth (aided by mostly-cooperative weather and...
























