IBM’s Watson supercomputer is now a shopping assistant at Macy’s. Since it vanquished several human “Jeopardy” opponents in 2011, the...

In the world of brick-and-mortar retail technology, there is an ever-increasing array of innovations offering the latest bells and...

Amazon is showing again that it’s in an e-commerce league of its own. The e-commerce giant has announced the creation of its own air...

Welcome to Part 3 of my five-part series on managing your online advertising partners in highly regulated industries. I created this...

However, as e-commerce brands reach the saturation point and digital advertising formats mature, the cost per acquisition is increasing....

Keeping online and brick-and-mortar stores in sync is one of the biggest challenges for modern retailers, especially smaller ones. To...

Getting increased online visibility can be a significant challenge for e-commerce businesses. As you’ve likely already figured out, it’s...

It’s no secret that shopping in the last decade has been an evolving journey between in-store and online environments. And as consumers’...

This white paper from Thunder is designed to spark your creativity and equip you with the methods to take full advantage of the...

When it comes to advertising during the all-important holiday season, there isn’t such a thing as “planning too early.” The competitive...

Almost three out of every four e-commerce dollars spent by US consumers on July 12 were spent with Amazon. You may recognize that date as...

It might be hard to believe, but July is in full swing, and the lazy hazy crazy days of summer are quickly slipping by. Before you know...

It’s that time again. Time for retailers to rally their troops for the end-of-year holiday shopping season, getting strategies and...

No matter the marketing discipline, preparation is a key ingredient for success. That’s the philosophy behind the annual midsummer...

It’s that time of year again… well, almost. For e-commerce folks, now is the time to start thinking about the holidays. Let’s take a look...

more people shopped online than in stores between Thanksgiving and Black Friday weekend. This shouldn’t come as a surprise; we all know...

That smile on the Amazon logo is especially appropriate today. In addition to a 60-percent increase in sales over last year, Prime Day...

As the second-annual Prime Day wrapped up on Tuesday, Amazon’s big sale day yet again helped lift all e-commerce boats — just not nearly...

Amazon reported earlier this morning that the second Prime Day was its biggest day ever. Despite some well-documented issues, orders were...

from Walmart to Best Buy have alarmed shareholders and employees alike in recent years with struggling profits and slumping sales. For...