
How to use live chat to increase conversion
This white paper from ApexChat describes how live chat can increase engagement and minimize friction in the buying process. It covers:...

National Retail Federation predicts online sales will grow 8% to 12% in 2017
According to 2017 sales forecasts from the National Retail Federation (NRF), online and other non-store online sales are expected to grow...

Data: Store closings generate new shopping patterns, especially among Millennials
Traditional retailers are closing stores as a result of changing consumer shopping patterns and, in some cases, weaker than expected...

Amazon Prime now has more than 50 million items, dwarfing Walmart’s new competitor
Just days after Walmart made a splash by announcing its Amazon Prime competitor, Amazon used yesterday’s earnings announcement to share a...

Amazon Q4 beats earnings expectations, but $43.7B in revenues fall short
This afternoon e-commerce giant Amazon announced quarterly revenues of $43.74 billion and earnings of $1.54 per share. Earnings beat...

A look back at the stats behind the 2016 Facebook holiday advertising season
Before tackling more esoteric trends, let’s first examine some high-level figures from the quarter, beginning with Facebook ad CTR...

Walmart targets Amazon Prime with free two-day shipping
Compete head-to-head with Amazon in the e-commerce arena? It might be crazy, but that’s not stopping Walmart. Today, Walmart announced...

Square offering merchants $12K in free payment processing with Apple Pay
Square has become a key Apple Pay partner. The San Francisco-based company has made a big bet on mobile payments — it wants its brand to...

Increase the impact of your testing program in 2017
State of Digital Marketing Analytics in the Top 1000 Online Retailers” report showed that just 18 percent of the retailers ranked number...

Amazon adds 50 brands to Dash program, making 250+ products now available via Dash Buttons
Amazon has added 50 brands to its Dash program, bringing the total number of brands with Dash Buttons to more than 250. The e-commerce...

Sales, awareness of Amazon Echo skyrocket in Q4, analysts say
Amazon has sold about 8.2 million devices from its Echo family since their launch in 2014, and awareness among all Amazon customers...

Shopping centers reinvented: 2017 and beyond
Heavy reliance on traditional anchor department stores is on the way out, and specialty retailers must go beyond the status quo of...

Influencers, in-store shopping and more: 5 affiliate marketing trends for 2017
Now that we are a few weeks into the New Year, it’s a great time to recognize what affiliate marketing trends from last year might follow...

Automate omnichannel marketing strategies to improve the customer journey
This white paper from Emarsys answers common omnichannel marketing questions to help you get started: What is omnichannel marketing? How...

Adobe Marketing Cloud adds features, partnerships to bring brick-and-mortar deeper into digital
This week at the National Retail Federation (NRF) show in New York City, Adobe announced several new initiatives to improve...

Holiday e-commerce sales crushed expectations, NRF says
New data from the National Retail Federation (NRF) paints a rosy picture for holiday e-commerce. The organization estimates non-store...

Cloverleaf’s new grocery shelf displays watch shoppers, track their emotions
You walk into a grocery store to buy barbeque-flavored potato chips. But you’re disappointed to find that the overflowing shelf of chips...

Amazon Canada ordered to pay $1M fine for deceptive price listings
According to a release from the Canada’s Competition Bureau, an independent agency that enforces Canada’s Competition Act, Amazon.com.ca...

Final holiday figures: $92B in e-commerce, omnichannel retail had big share
The final holiday online shopping tally is out. According to Adobe, total e-commerce sales (November 1 to December 31) hit $91.7 billion,...
























