Fahad HApr 3, 20172 min readGoogle Customer Reviews launches, replacing Google Trusted Stores programLast month, we reported that Google would be shutting down Google Trusted Stores, its six-year-old ratings and certification program, and...
Fahad HApr 3, 20175 min readWhy some brands are letting Amazon handle their e-commerce operationsJulie Clopper / Shutterstock.com By one estimate, nearly 40 cents of every dollar spent in the US on online purchases is spent on Amazon....
Fahad HMar 30, 20172 min readGoogle is set to expand its store visits program to thousands more advertisersGoogle has been ramping its efforts to tie clicks on ads to store traffic for several years now. On Wednesday, the search giant said it...
Fahad HMar 29, 20171 min readReduce shopping cart abandonments at every step of the customer journeyOrganizations that succeed with reducing cart abandonments are the ones who effectively tailor and deliver personalized experiences at...
Fahad HMar 28, 20171 min readAmazon’s newest idea: Online grocery orders delivered directly to your carAmazon’s latest foray into bridging the divide between e-commerce and physical commerce is AmazonFresh Pickup, a service that offers...
Fahad HMar 22, 20171 min readAmazon to open brand registry next month in effort to fight counterfeit productsJulie Clopper / Shutterstock.com Amazon Vice President Peter Faricy says the e-commerce site will be launching a brand registry program...
Fahad HMar 21, 20171 min readAmazon Alexa now accepts Prime Now orders via voiceAmazon Prime Now members can now make purchases via their Alexa home assistant device. According to an announcement from Amazon today, “…...
Fahad HMar 20, 20171 min readeBay to offer 3-day shipping for 20M items in new Guaranteed Delivery policyKen Wolter / Shutterstock.com eBay announced today it is rolling out a new Guaranteed Delivery shipping policy this summer, offering...
Fahad HMar 16, 20171 min readAmazon adds Alexa to its main iOS appTwin Design / Shutterstock.com Amazon has announced that it’s integrating Alexa into its Amazon iOS shopping app. This adds the Alexa...
Fahad HMar 10, 20174 min readWhy brick-and-mortar retailers need to go digital with analyticsgreatest percentage of retail transactions. Why? Many consumers enjoy and prefer the hands-on and face-to-face experience that...
Fahad HMar 6, 20173 min readGoogle tells retailers the Trusted Stores program is shutting downGoogle began notifying Google Trusted Stores merchants last week that the program will soon wind down. In its place will be Google...
Fahad HMar 1, 20173 min readEvent-oriented vs. always-on: The campaign tactics that workPhoto by LendingMemo and used here via the Creative Commons license E-commerce-focused advertisers can be segmented into two categories...
Fahad HFeb 24, 20173 min readAmazon: Virtual assistants and AI robots have free speech rights, tooIn George Orwell’s classic dystopian novel, “1984,” every house is equipped with a Telescreen, a monitoring device enabling government...
Fahad HFeb 23, 20171 min read7 ways small retailers can compete with retail giants using Google ShoppingTo a small niche retailer, it can seem daunting (almost pointless) to invest too heavily in Google Shopping. After all, how could you...
Fahad HFeb 22, 20172 min readCase study: Location data outperforms online signals as e-commerce targeting toolLocation data platform PlaceIQ and mobile messaging tool Appboy have teamed up. In the context of their announcement, the two companies...
Fahad HFeb 21, 20171 min readWalmart reports 29% growth in US e-commerceWalmart’s recent focus on digital commerce appears to be paying dividends. In its Q4 earnings today, the company has reported 29 percent...
Fahad HFeb 20, 20171 min readAmazon matches Walmart, drops free shipping minimum to $35Amazon has lowered the minimum spend threshold for free shipping back down to $35, matching a recent move from Walmart and reverting to...
Fahad HFeb 20, 20171 min readReport: E-commerce accounted for 11.7% of total retail sales in 2016, up 15.6% over 2015According to a recent report from the US Department of Commerce, e-commerce sales brought in $394.9 billion in 2016. The Commerce...
Fahad HFeb 17, 20171 min readReports: Digital, especially mobile, driving trillions in offline retail spendingThe $354 billion in 2016 e-commerce sales is small potatoes compared with offline retail spending: over $4.5 trillion, according to US...
Fahad HFeb 17, 20173 min readWhy marketers’ approaches to sales shoppers must changeThe preconception of sales shoppers looking to save a quick buck on an impulse bargain is leading marketers to make expensive mistakes....
