Google Customer Reviews launches, replacing Google Trusted Stores program
Last month, we reported that Google would be shutting down Google Trusted Stores, its six-year-old ratings and certification program, and...
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Why some brands are letting Amazon handle their e-commerce operations
Julie Clopper / Shutterstock.com By one estimate, nearly 40 cents of every dollar spent in the US on online purchases is spent on Amazon....
Google is set to expand its store visits program to thousands more advertisers
Google has been ramping its efforts to tie clicks on ads to store traffic for several years now. On Wednesday, the search giant said it...
Reduce shopping cart abandonments at every step of the customer journey
Organizations that succeed with reducing cart abandonments are the ones who effectively tailor and deliver personalized experiences at...
Amazon’s newest idea: Online grocery orders delivered directly to your car
Amazon’s latest foray into bridging the divide between e-commerce and physical commerce is AmazonFresh Pickup, a service that offers...
Amazon to open brand registry next month in effort to fight counterfeit products
Julie Clopper / Shutterstock.com Amazon Vice President Peter Faricy says the e-commerce site will be launching a brand registry program...
Amazon Alexa now accepts Prime Now orders via voice
Amazon Prime Now members can now make purchases via their Alexa home assistant device. According to an announcement from Amazon today, “…...
eBay to offer 3-day shipping for 20M items in new Guaranteed Delivery policy
Ken Wolter / Shutterstock.com eBay announced today it is rolling out a new Guaranteed Delivery shipping policy this summer, offering...
Amazon adds Alexa to its main iOS app
Twin Design / Shutterstock.com Amazon has announced that it’s integrating Alexa into its Amazon iOS shopping app. This adds the Alexa...
Why brick-and-mortar retailers need to go digital with analytics
greatest percentage of retail transactions. Why? Many consumers enjoy and prefer the hands-on and face-to-face experience that...
Google tells retailers the Trusted Stores program is shutting down
Google began notifying Google Trusted Stores merchants last week that the program will soon wind down. In its place will be Google...
Event-oriented vs. always-on: The campaign tactics that work
Photo by LendingMemo and used here via the Creative Commons license E-commerce-focused advertisers can be segmented into two categories...
Amazon: Virtual assistants and AI robots have free speech rights, too
In George Orwell’s classic dystopian novel, “1984,” every house is equipped with a Telescreen, a monitoring device enabling government...
7 ways small retailers can compete with retail giants using Google Shopping
To a small niche retailer, it can seem daunting (almost pointless) to invest too heavily in Google Shopping. After all, how could you...
Case study: Location data outperforms online signals as e-commerce targeting tool
Location data platform PlaceIQ and mobile messaging tool Appboy have teamed up. In the context of their announcement, the two companies...
Walmart reports 29% growth in US e-commerce
Walmart’s recent focus on digital commerce appears to be paying dividends. In its Q4 earnings today, the company has reported 29 percent...
Amazon matches Walmart, drops free shipping minimum to $35
Amazon has lowered the minimum spend threshold for free shipping back down to $35, matching a recent move from Walmart and reverting to...
Report: E-commerce accounted for 11.7% of total retail sales in 2016, up 15.6% over 2015
According to a recent report from the US Department of Commerce, e-commerce sales brought in $394.9 billion in 2016. The Commerce...
Reports: Digital, especially mobile, driving trillions in offline retail spending
The $354 billion in 2016 e-commerce sales is small potatoes compared with offline retail spending: over $4.5 trillion, according to US...
Why marketers’ approaches to sales shoppers must change
The preconception of sales shoppers looking to save a quick buck on an impulse bargain is leading marketers to make expensive mistakes....
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