Oprah, at her height, had 48 million viewers per week. Now, the biggest daytime TV stars, like Ellen DeGeneres or Dr. Phil, draw less...

For many retailers, mobile traffic equals or exceeds desktop traffic. Now, according to Criteo’s latest commerce report (Q4 2017), mobile...

If you were paying attention, 2017 might have seemed like the year that industry pundits’ predictions about the death of retail finally...

1. ‘Revenue and profit are the only KPIs that matter’ Early web marketers tended to be obsessed with metrics that had tenuous or unclear...

Last month, Amazon’s fully automated grocery and convenience store, Amazon Go, opened in Seattle to widespread coverage — and long lines...

Join our panel of experts as they explore the challenging retail shopping landscape and provide strategies and techniques to maximize...

The battle for the smart home is well underway, triggered by the advent of smart speakers. Apple’s entry, HomePod, will finally be...

Walmart, which has been gearing up to take on Amazon’s continued competitive threat, added a new item this week to its arsenal: a virtual...

Capturing data isn’t hard, but figuring out how to use it is. Data is a tough topic for businesses, especially for retailers. It is one...

Big brands have been talking for an awfully long time about “acting nimbly” and instilling a “startup culture.” There’s a recognition...

By most accounts, the holiday shopping season was an e-commerce success, with final tallies beating analyst estimates. Earlier this...

According to 3Cinteractive, 64 percent of brands reported an increase in loyalty program membership over the last year. Loyalty programs...

There are numerous reports coming out from financial analysts arguing that iPhone X demand is “soft” or that the company may even...

Roughly a year later than planned, Amazon formally opened Amazon Go to the public this morning. The store has been described as a...

What a year 2017 was for Google Shopping, right? The real question is, though: How did your campaigns fare? Stellar? Decent? Mediocre?...

By not realizing the consumer journey continues long after the original point of purchase, marketers are missing an opportunity to build...

E-commerce marketers had a lot to be thankful for in 2017. According to statistics from Adobe Digital Insights, digital transactions on...

Voice search stands to live at the heart of how retail marketers guide the customer experience into the future. Behind every voice query...

The 2017 holiday season was another record-breaker in online sales. Adobe reported $108.2 billion in online sales generated between...

It goes without saying that smartphones have radically changed the marketing landscape. One of those changes is the capacity to determine...