
Move over, Prime Day; Amazon’s Cyber Monday takes the crown
Amazon’s inventory of superlatives may be running low. The online retail giant had its single biggest day of sales ever on Cyber Monday,...

165 million people shopped online and in stores over Black Friday weekend
Pre-Thanksgiving surveys indicated that more people intended to shop online this year than in the past. That sentiment did translate into...

Cyber Monday shopping shatters sales records, beats expectations
Consumers spent $7.9 billion Monday, making it the biggest online shopping day in U.S. history, according to Adobe Analytics figures...

Consumers spent a record $6.22 billion online on Black Friday
Shoppers dropped a record $6.22 billion online on Black Friday, according to Adobe Analytics data released this weekend — an increase of...

Data: Retailers that can expect to see Black Friday store visits and those that won’t
Starting tomorrow major retailers are expecting a big uptick in online buying and in-store foot traffic, driven by discounting and the...

Nearly 170 million will shop ‘Cyber Week,’ most online traffic will be mobile
According to the National Retail Federation, 164 million Americans will be shopping online and in physical stores over the five day...

Survey: Majority of consumers will spend 75% of holiday budgets online this year
It looks like it’s going to be another great holiday for Amazon. Numerous surveys suggest that the e-commerce giant will be a primary...

AR/VR agency Vertebrae launches web-based AR platform for online retailers
Online retailers now have another weapon in their marketing arsenal: a new augmented reality (AR) Web-based platform. Called Axis, it is...

Top retailers spent majority of 2017 holiday ad budgets on TV, investing only 6% on Facebook ads
Source: Kantar Based on 2017 holiday ad spend, the top ten retailers in the U.S. spent a combined $1.2 billion on advertising during...

Survey: Expect more holiday spending, ‘blended retail’ shopping this year
A new NPD Group holiday shopping report [free with registration] has three big themes for retailers and marketers: higher spending,...

Calls to businesses rose more than 375% over past two holiday seasons
The company analyzed inbound calls to more than 100,000 businesses that used its service on Black Friday, Cyber Monday and Green Monday...

Jet.com lures Nike and Bonobos, launches custom brand ‘shops’ on the marketplace
Heading into the holiday shopping season, Jet.com has launched dedicated brand “stores” for Nike and Bonobos on its site. Why you should...

The 5-step approach to driving retail growth
But it’s not all doom and gloom. Brick-and-mortar retailers like Sephora, Zara, and Nike are bucking the trend. So are e-commerce...

Small businesses more likely to shift ad budgets from search, display, paid social to Amazon
Amazon advertising is proving to be a valuable channel for marketers, with many SMBs looking to increase their ad budgets on the...

5 essential steps to connect with Generation Z
To counter this, forward-thinking retailers are looking for ways to tap the rewards of the the newest and youngest consumer powerhouse,...

Shy of 100MM, survey finds Amazon Prime membership growth has flattened in US
Consumer Intelligence Research Partners (CIRP) has tracked the growth of Amazon Prime in the US over the past several years. Until very...

Black Friday to dominate holiday ad budgets, leaving little for last-minute shoppers
study out this week from ad platform Nanigans suggests that most retail marketers plan to prioritize their digital advertising spend on...

Survey: People plan to use Amazon 3-to-1 over Google for holiday shopping
All surveys must be read with caution, because of the gap between attitudes or responses and actual behavior. But if a new holiday...

Some large search budgets are moving to Amazon, say agency executives
CNBC survey of several advertising execs found some advertisers are shifting large percentages of their Google search budgets to Amazon....
























