Will New Foursquare App, Push Notifications, Boost Engagement?
The company is hoping an iOS redesign that emphasizes push notifications will help. Foursquare introduced location-based alerts and...
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Mobile Messaging: Essential Advice For A Successful Mobile Marketing Platform
If you have a roadmap for your mobile marketing initiatives (and you should), it must in almost all cases include a mobile messaging...
Google Glass’ 3rd Tour Stop Is Austin, TX, Next Weekend
The public is invited to get a hands-on experience with Glass and visit with Google’s “Glass guides” to ask questions and learn how Glass...
Smartphone Share: Apple, Google, Microsoft All Gain
released its September smartphone market share data for the US market. Based on consumer surveys, the company estimated that nearly 150...
Will Measurement Shortfalls Hinder The Growth Of Multi-Screen Marketing?
Mobile is taking over nearly every facet of consumer life as we know it, and there’s no slowing down in sight. The Association of...
Facebook Most Used Mobile App, Google App 10th
CIRP) has released US-based survey data about most frequently used mobile apps and top app publishers. Consistent with comScore data,...
Report: More Than 70 Percent Of Apple Users Now On iOS 7
Apple users tend to be dutiful about updating their operating systems. But considering what a radical change it is from iOS 6 it’s...
Apple Has Twice The Global “Ad Impression Share” Of Android
report from mobile DSP and ad buying platform Adfonic. Adfonic said that in Q3, on a global basis, Android and Apple devices combined for...
Microsoft Surface 2 Growth Outpaces Kindle, Nexus Tablets
released data showing that Microsoft Surface 2 driven web traffic has grown at a faster rate (on a percentage basis) than tablets from...
Google Inviting All Developers To Buy Google Glass
reports Google has begun inviting developers who have signed up to play with the GDK, Glass Developer Kit, to buy Glass. Google opened...
Survey: 91 Percent Of Parents To Use Smartphones Black Friday Weekend
Accordingly, today the IAB released survey data (n=2,033 US adults) collected in October about expected Black Friday weekend shopping....
Top 5 Ways To Use Reviews For Better App Store Optimization (ASO)
App store optimization (ASO) is the process of improving an app’s rank in an app store for search results related to the app. It’s the...
With Celebrity Directions Waze Becomes Vehicle For “Ride Along” Film Promotion
announced that comedian Kevin Hart would be “the very first celebrity voice featured in U.S. versions of [Waze].” Universal is hoping to...
Location Sharing Along With Photo & Video Backups Arrive On The Google+ iOS App
This weekend, Google updated the Google+ iOS app that allows for full resolution backups of all photos and videos as well as a...
BI Report: Google Glass Will Sell 21 Million Units By 2018
new Business Insider (BI) analyst report out this week. “Despite the clunkiness and awkwardness of the early beta version of Glass, we...
Google Launches Plastic “Wallet Card” To Revive Payments Initiative
launched with very high expectations in September 2011. Its key personnel left (or were ousted) and it has effectively been blocked or...
Calls Are A Timeless Performance Metric
Consumers’ research and purchase patterns have been changing rapidly, keeping marketers on their toes as they modify multimedia ad...
Why Matt Cutts Is Wrong About Responsive Web Design
Like most white hat SEOs in our industry, I respect and appreciate what Matt Cutts has done for SEO. So much so that, though I’ve never...
Google Releases Official GDK (Glass Developer Kit) & Adds More Glassware
GDK. The GDK is how developers can build native Glassware (i.e. Google Glass Apps) for the device, above and beyond the Mirror API, which...
E-commerce To M-commerce: Millennials, Mobile And Holiday Shopping
Are you ready for your mobile shopper? This is the question of the year. And while businesses continue to put off their websites’ mobile...
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