The monthly smartphone report from comScore has become as “boring” as the search market share report. It now changes very little month...

The Federal Trade Commission announced today Google has agreed to pay out, at least, $19 million in refunds to consumers for unauthorized...

There are people who love Google Glass; I’m not one of them. Having tried it and used it off and on for months, I come down on the side...

Today’s consumers use more media in their purchase process than ever, but mobile is becoming a dominant force. In fact, according to xAd...

Earlier this week Apple published its new app review guidelines, which it calls ” a living document,” ahead of its September 9 event....

Google’s near-field communications (NFC) based Google Wallet launched with enormous fanfare in 2011. Then it fizzled. Now it...

There are many uses of location in mobile advertising. Increasingly, however, location is being used in the background to identify and...

A recent study from Kenshoo on Enhanced Campaigns might explain why paid and organic search marketers still aren’t spending the resources...

There are more than a dozen providers of notifications for mobile apps. Portland-based Urban Airship has staked out a position as market...

By loading up the Fire Phone with novel features and closely integrating Amazon content the company thought it would have another...

Apple announced two new ad formats are now supported in the company’s mobile ad platform, iAd. Pre-roll video and full-screen...

Kantar Worldpanel ComTech released a report earlier this month on US smartphone buying patterns. Based on survey data from its large...

App Store Optimization (ASO), while still a relatively new venture for many marketers, is one of the best ways to promote a new or...

Ever since Apple embraced Bluetooth Low Energy (BLE) as part of its iBeacon standard, BLE beacons have become the most visible proximity...

Offering a “best price” guarantee to customers certainly isn’t a new concept. In fact, the world’s largest public corporation, Walmart,...

Facebook’s effort to make the mobile web less frustrating is gaining momentum. Only 3 1/2 months since introducing App Links, its...

There are still people waiting for the demise of apps, as a “transitional” phenomenon. They’ll be waiting a long time. If anything mobile...

An increasing percentage of shopping starts on a smartphone but later concludes on another device or offline. Yet despite this and its...

Last spring, Google took the first step in upping its offerings for app developers in introducing app install and app re-engagement ads....

It’s well-established that apps are where users spend the lion’s share of their time on mobile devices — nearly 90 percent of it....