
10 Key Mobile/Location-Based Stats That Marketers Need
And while smartphones and tablets have been around for several years now, we are starting to reach a tipping point on many fronts where...

Awaiting Apple: Data Show iPad 2 Most Common, Air Best Selling iPad
Tomorrow is Apple’s “one more thing” event devoted to new iPads and Macs. Earlier today some of the anticipated...

Survey: 82 Percent Use Retail Circulars Before In-Store Shopping
Print “circular ads” in newspapers have historically been one of the most effective retail advertising vehicles. And while retail is the...

Google Announces Nexus 6 Phablet, Nexus 9 Tablet & Nexus Player Streaming Media Device
Google has just announced three hotly anticipated devices: the Nexus 6 smartphone (or “phablet,” if you prefer), Nexus 9 tablet and...

3 Mobile Trends Key To Successful Marketing Going Forward
https://www.flickr.com/photos/blakespot/6860486028 As we approach the holiday season, you’ll be hearing plenty about the impact of mobile...

Samsung Drives Nearly 60 Percent Of Android Traffic
According to new data from ad network Chitika, Samsung Galaxy devices are responsible for almost 60 percent of North American Android...

Second-Screener, Multi-Screener: How to Engage the Always Addressable Consumer – October 23 We
Digital Marketing Depot presents “Second-Screener, Multi-Screener: How to Engage the Always Addressable Consumer” on Thursday October 23...

Twitter Fine Tunes Controls For MoPub Native App Advertising
Twitter announced today that it has updated its MoPub native app advertising platform to give developers more control over where and how...

Seizing The Mobile Opportunity For The Holiday Season
About a year ago, AdWords introduced Estimated Cross-Device Conversions to give advertisers a better sense of what different device types...

AAA Study Finds Siri — And Potentially Any Smartphone Assistant — Hugely Distracting To
Bad news for the folks who think using Siri can make you more productive while driving. A new study by the AAA automobile group has found...

Samsung Still Driving Android Sales But iPhone 6 Could Topple Brand
The new U.S. smartphone marketshare figures are out from comScore. The data are all pre-iPhone 6. We won’t know until next month...

BuzzFeed “Hidden Beacons” Story Gets It Almost Totally Wrong
There’s a lot that the media get wrong when covering location and privacy. A recent example of that is BuzzFeed’s inflammatory story...

Will Apple’s “Location Warnings” Be Educational Or Scary?
Last week the subscription-only The Information wrote about Apple’s new “location warnings” and its potential impact on developers. This...

In A First, Mobile Ad Network Offers “Guaranteed Outcomes”
InMobi, which describes itself as “the world’s largest independent mobile advertising platform,” is betting that its new advertising...

Mobile Visual Search Bridging The Gap Between The Real & Digital World
People are relying more and more on mobile devices to help them navigate their daily lives. Whether it’s finding a place to eat,...

MMA: Mobile Spend Could Reach $220B Within Decade
Mobile trade group the MMA released a document today that argues mobile marketing spending could — indeed should — reach something like...

Google Contracts Forcing Search, Apps On Android Partners — Report
Twin Design / Shutterstock.com The Information is reporting that it has seen “confidential documents … [that] show Google has been adding...

Mobile Web Enthusiasts Unite! A Peace Offering For Responsive Web Design Advocates
Earlier this year at SMX West, I presented this revised peeing Calvin graphic as my attempt to visualize how I imagine responsive web...

Skyhook’s New Location Platform Delivers Context, Personalization
Boston based Skyhook Wireless today announced what it’s calling “Context Accelerator,” a set location-driven capabilities that help...