
Google settles Russian antitrust case over default Android apps
Google and Russia’s Federal Antimonopoly Service (FAS) have settled the antitrust case focused on the pre-installation of Google apps on...

Survey surprise: Consumers very forgiving of non-mobile-friendly websites
While most consumer survey data argue that poor mobile site experiences mean lost business, Vistaprint Digital discovered something...

Mobile engagement just got even more important for marketers. Here’s what you need to be thinking ab
But to succeed in a mobile-first world, marketing and product teams often need to merge, ensuring a business’s mobile strategy is aligned...

How to rule the App Store in 2017: 5 trends to use to your advantage
App Store Optimization (ASO) in 2017 demands that app publishers stay one step ahead of the competition by taking advantage of newly...

Yelp buys Turnstyle to expand targeting and offline attribution capabilities
Earlier this week, Yelp bought a company called Turnstyle for a reported $20 million. Turnstyle can be characterized in various ways; it...

Android now the world’s dominant OS, surpassing Windows
According to StatCounter, the Android operating system has now passed Microsoft Windows as the leading OS globally. The data reflect...

Pinterest gets a new venue for its search ads with Samsung Galaxy S8 integration of Lens
Samsung, looking to make its new Galaxy S8/S8 Plus as uniquely intelligent as possible, has integrated Pinterest’s visual search...

Baidu becomes Google’s biggest ally in mobile page speed
The breaking news came on March 7, 2017, that Baidu is now supporting Google’s mobile framework, AMP. The tech leader of Baidu MIP, Gao...

Cortana comes to Android’s lockscreen, Siri does some new tricks
Earlier this year we reported that Cortana was coming to the Android lockscreen. Now it has officially launched. Here are some of the...

Mobile now accounts for nearly 70% of digital media time [comScore]
Time spent with digital media continues to grow — but that growth is all mobile. Last week, comScore released its “2017 US Cross-Platform...

Pay-per-visit mobile ad model uses AI to predict store visitation
UK-based location-data platform Blis is introducing a predictive ad model that will charge advertisers exclusively on a pay-per-visit...

BKON Connect unveils an expanded platform for browsing the real world
For the past two years, Nashville-based firm BKON Connect has offered its PHY platform in support of the browser-based Physical Web. In...

Foursquare offers Analytics product for retailers, multi-location brands
Continuing its transformation into a data company, this week Foursquare announced Foursquare Analytics, “a dynamic foot traffic dashboard...

How to harness the power of Facebook Local Pages to drive in-store sales
five times more reach than national Facebook pages and eight times more impressions. Today, there are more than 60 million active...

Advice for AMP-curious publishers
The Accelerated Mobile Pages (AMP) project has some big numbers on the scoreboard: More than 860,000 domains are publishing over 35...

MediaBrix – now Receptiv – adds programmatic video marketplace and DMP
A Receptiv in-app ad, where a user “unlocks” a message and then gets rewarded (after returning to the app) Mobile marketer MediaBrix is...

Bing rolls out ‘Sportscaster’ Messenger bot for March Madness
Just in time for the NCAA men’s basketball tournament, Bing has launched a “Sportscaster” Messenger bot to help fans stay updated on...

With cost per visit, xAd brings search-like performance to mobile advertising
Location-based marketing platform xAd is doing something radical. The company is offering a new “cost per visit” (CPV) mobile ad model...

Urban Airship expands app notification capabilities to mobile web and PC
Urban Airship, a leading provider of in-app marketing, has developed a new web-based push notification capability it calls “Web Notify.”...
























