Buffer, the social media scheduling and analytics tool, is introducing a useful new feature today — the ability to pull RSS feeds into...

Facebook wants check-ins to be more social, which could be good news for marketers. Facebook is testing a new iOS feature that shows...

You know about ad stacks, right? Get ready to say hello to the next big thing in content marketing technology: the content marketing...

Content Marketing is all the rage, and deservedly so, as it can help you build your reputation and visibility online. For many...

As 58 percent of B2B marketers plan to increase their content marketing spend over the next 12 months, the amount of content created and...

When you finish writing something, it’s tempting to sit back in your desk chair and beam — but that won’t result in great content. What...

On the 10th anniversary of the famous Subservient Chicken campaign, Burger King has brought back the bird. In 2004, Subservient Chicken...

The practice of “content marketing” as we understand it today is still relatively young, and there are plenty of wrinkles to work out....

Most people don’t know the true definition of virality, how to measure it or how to recognize it. Getting a piece of content to “go...

It was the year Forrest Gump sorted through a box of chocolates, the only strike happening in Major League Baseball was between the...

As the online content marketing trend continues to rise, businesses are spending increasing levels of time and money on it. A third of...

When something gets big enough to attract a great deal of media coverage and conversation, it’s inevitable that not all the attention...

The internet has empowered prospects to bypass advertising and sales pitches. Giving people engaging content has become the first step in...

How much time does the average adult in the United States spend with digital media every day? According to an August 2013 estimate by...

Plato said Socrates thought very little of the then-newfangled objects that were books, arguing that the written word impinged upon man’s...

Source: Copyblogger It turns out native advertising, the buzzword that seems to have publisher and advertiser aflutter these days, is...

Say you have a presentation with a very powerful message about the mission of your brand. You’re qualified to speak on the subject matter...

With the rise of content marketing and the amount of content published daily always increasing, some marketers predict that eventually,...

Blog posts without images are like peanut butter without jelly, cheese without crackers, cookies without milk. They’re better together....

Look at any brand today and you’ll probably see a steady output of digital content, from videos to websites to microsites to social media...