Social CMO to social CMI: the insight-driven evolution in the enterprise
Earlier this year, we discussed the importance of leveraging social data to impact your organization’s marketing efforts. We focused on...
top of page
Search
[Podcast] Marketing Land Live #31: A Conversation with Google’s Gary Illyes (Part 2)
The ever-changing SEO field is the topic of our current podcast conversation series with Google’s Gary Illyes. If you tuned in last week...
Marketing Day: Amazon preps for holidays, Google acquires Famebit & Instagram news
From Marketing Land: Amazon aims for faster holiday shipping by limiting new 3rd-party sellers Oct 12, 2016 by Matt McGee Merchants new...
Marketing Day: Facebook ad group tests, micro-moments & YouTube’s top 10 ads
From Marketing Land: Using Google to drive offline sales Oct 11, 2016 by Digital Marketing Depot Google shows special results for an...
Marketing Day: Snapchat Stories redesign, Google Analytics updates & IAB’s VR/AR report
From Marketing Land: Snapchat’s latest Stories tab redesign adds post-roll ads, playlists Oct 10, 2016 by Tim Peterson If Snapchat’s...
Marketing Day: Smartphone usage, Facebook events app & intelligent agents
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Marketing Day: Google updates AdSense, CTR hacks & conversion optimization
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Marketing Day: Google Assistant, Progressive Web Apps & mobile ads
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Marketing Day: #MadeByGoogle hardware event, holiday retail forecast & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Marketing Day: Facebook opens Marketplace, martech trends & social media myths
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Marketing Day: Responsive design for Gmail, Grubhub’s CMO & SMX East updates
From Marketing Land: Gmail finally supports responsive design: answers to 4 burning questions Sep 30, 2016 by Chad White Google has...
Grubhub’s CMO creates organizational agility to collect diners’ real-time presidential p
What does food delivery have to do with the presidential debates? Well, up until a few days ago, many would have said nothing. But not...
Marketing Day: Finding your best users, a mobile ad format study & more
From Marketing Land: What’s more important than a B2B buyer’s lead score? Sep 29, 2016 by Jeffrey L. Cohen Columnist Jeffrey L. Cohen...
Marketing Day: Twitter Moments, Oracle’s Marketing Cloud & Periscope VIP
From Marketing Land: Content and SEO: Building linkable content Sep 28, 2016 by Andrew Dennis What makes content link-worthy? Columnist...
Developer marketing and the myth of the Rosetta Stone
How often have you been told, “Developers hate marketing?” More than once, I’ll bet. So it’s not surprising that marketing to developers...
Marketing Day: Facebook now at 4M advertisers, Salesforce’s Commerce Cloud & more
From Marketing Land: 5 Ws of the sharing economy: How social data gives marketers a competitive edge Sep 27, 2016 by John Donnelly III ...
Marketing Day: Salesforce’s Einstein, Google Adwords Health Score & more
From Marketing Land: It’s your last chance to save £200 on MarTech Sep 26, 2016 by Marketing Land At MarTech Europe, you’ll hear stories...
Marketing Day: Google updates Penguin, interview with Siegel+Gale’s CMO & more
From Marketing Land: Facebook acknowledges discrepancy that had overstated a video view metric Sep 23, 2016 by Greg Finn A miscalculation...
3 ways agency account managers can work better with new client hires
Some agencies even have account manager transition processes to make the process as painless as possible. However, one transition that is...
Marketing Day: Instagram’s 500K advertisers, Twitter’s app install ads & more
From Marketing Land: Forrester: Here are some ways marketers can adapt to messaging apps Sep 22, 2016 by Barry Levine These emerging...
bottom of page