
Siri, Safari and Google Search: What does it mean for marketers?
Apple has recently made some significant changes to both Siri and Safari, with potentially far-reaching implications for digital...

Report: Amazon readying launch of Alexa-powered smart glasses
According to a report in Financial Times, Amazon is working on “smart glasses” powered by its intelligent agent, Alexa. The report says...

Apple debuts iPhone 8 and $1K iPhone X with ‘Face ID’
Most of what was announced today has already been written about at length because of leaks. So the drama that used to come with Apple...

Survey: Amazon Echo, Google Home owners are ‘very interested’ in Apple HomePod
A new survey of more than 2,000 US consumers from Morning Consult finds almost exactly one-third of consumers are either very interested...

Apple introduces HomePod: A premium speaker with Siri
As anticipated, Apple introduced its Amazon Echo and Google Home competitor today at WWDC, its developer conference in San Jose. The...

Report: Apple’s Siri-powered virtual assistant could be announced next week
Apple might announce its long-rumored Siri-powered smart speaker during the company’s annual developer conference next week, according to...

Amazon controls 70% of digital assistant device market [eMarketer]
Amazon Echo, housing the Alexa intelligent agent According to a new analysis and forecast from eMarketer, Amazon owns 70 percent of the...

Report: Google Assistant beats rivals for questions answered and accuracy
Alexander Supertramp / Shutterstock.com In January, Stone Temple Consulting released a virtual assistant consumer survey showing the...

Shrewd Burger King ad tries to hijack Google Home, delivers earned media home run
At a time when risky ads can cause a backlash (e.g., Pepsi), Burger King just did something ingeniously (or annoyingly) calculated to...

Why the future is all about PASO — personal assistant search optimization
Personal assistants (PAs) aren’t just digital assistants that can be used to perform routine tasks. They’re also the future of SEO....

Cortana comes to Android’s lockscreen, Siri does some new tricks
Earlier this year we reported that Cortana was coming to the Android lockscreen. Now it has officially launched. Here are some of the...

Bot-to-bot marketing is coming soon. Are you ready?
Amazon Echo, housing the Alexa intelligent agent In the past year or so, a new marketing channel has emerged around bots and intelligent...

Amazon: Virtual assistants and AI robots have free speech rights, too
In George Orwell’s classic dystopian novel, “1984,” every house is equipped with a Telescreen, a monitoring device enabling government...

Now you can shop with Google Home — just like on Amazon Echo
Earlier today, Google announced that you will now be able shop with Google Assistant on Google Home. This duplicates functionality...

A better Siri is critical to the iPhone’s long-term competitiveness
When Apple bought Siri in 2010, it ushered in the era of the virtual assistant. It was a truly differentiated feature vs. Android phones....

Report: By end of 2017 there will be more than 30 million voice assistants in US homes
Investment research firm Consumer Intelligence Research Partners (CIRP) has estimated that there are now 8.2 million US homes with Amazon...

Cortana comes to Android’s lock-screen in a battle for visibility and usage
Because Microsoft’s mobile operating system has a tiny share of the smartphone market, the company has been forced to get creative about...

Essential voice search strategies for 2017
dennizn / Shutterstock.com There’s one thing that remains true about SEO: it’s always changing. One of the big changes that we’re...

Amazon Alexa now has more than 7,000 voice apps, Google Assistant coming to TV
Amazon’s Alexa now has more than 7,000 “skills” (voice apps), according to a presentation given at CES (the Computer Electronics Show) by...
























