The Persistent Gap Between Mobile Devices And Web Traffic
A new report on Q2 201 4 smartphone traffic in North America from ad-network Chitika prompts us to take another look at the curious gap...
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Chinese Android OEMs Gaining, Samsung Lead May Be Waning
The latest smartphone shipments (not sales) figures from IDC shows Chinese hardware OEMs making gains against market leader Samsung and...
The Shelf Life Of A Mobile Ad: Shorter Than You May Think
When a user loads a webpage, they aren’t doing so with the intent of clicking on an ad. Yet, millions and millions of users do just that...
Forecast: In 2015, There Will Be About 4 Android Devices For Every Windows Or Mac/iOS Device In 2015
Android devices already beat Windows, Mac and iOS devices by a wide margin, and a new forecast from Gartner sees that growing even more...
Study: Only 22 Percent Of Top 200 Apps Using Deep Links
Among the top 200 mobile apps only 22 percent are using “deep links” from their websites into their mobile apps. This is according to an...
iPhone Has Largest Market Share Growth Over Past 3 Years
May smartphone data yesterday. Compared with last month there isn’t much change in the numbers. Android remains the top OS, the iPhone is...
Has Apple Killed Location Tracking With iOS 8? Hint: No
Various news outlets are now reporting that Apple has effectively killed location tracking or offline analytics for iPhones with a change...
ComScore April 2014 Smartphone Report: Apple & Android Continue To Lead
Facebook was the No. 1 smartphone app, followed by three Google apps: Google Play, YouTube and Google Search. With 41.4 percent of the...
Apple WWDC Keynote: Yosemite, iOS 8 But No Hardware
Apple CEO Tim Cook takes the stage to thunderous applause. Cook tells the crowd this is the 25th anniversary of the conference....
Dueling Smartwatches: Google, Apple, Microsoft Have Designs On Your Wrist
Apple’s rivals, by comparison are busy bringing their wrist computers to market. Samsung has been the busiest of the bunch with its...
Italian Regulators Take Aim At “Freemium” Apps
Italian authorities have begun to investigate the companies and the issue. Previously, the EU argued that freemium apps are potentially...
Patent Verdict: Apple Wins The Round But Fails To Land A Blow Vs. Samsung
After a hard fought and widely publicized trial, Apple extracted a jury verdict of just $119 million against the Korean company. It’s a...
Google+ Breaks Into The Top 15 Mobile Apps — comScore
Yesterday afternoon comScore released its US smartphone and mobile app rankings for March. Interestingly the company appears to have...
Report: Driven By EU Sales, iPhone Regains Share In Q1
data from Kantar Worldpanel ComTech, the iPhone has regained some market share with strong sales in Europe, Japan and Australia in the...
Report: Android Beats iOS In Mobile Ad Traffic But iOS Still Leads In Mobile Ad Revenue
Opera Mediaworks released a report showing mobile ad traffic and revenue, where for the first time, Android has overcome iOS in mobile...
Download Index: Android Beats iTunes But Not In Revenue
App Annie’s new Q1 Market Index shows Google Play beating iTunes in terms of app downloads by a significant 45 percent. However, Apple’s...
Buffer’s iOS App Upgrade Gives It The Power Of The Desktop
Buffer, the social media scheduling and discovery tool, upgraded its iOS app today and says it now offers most of the features of its...
After Period Of Neglect Apple Opens Up iAd To “Filmmakers, Small Business Owners”
AdAge, “anyone with an Apple ID will be able to open an account with iAd Workbench, the company’s mobile-ad management tool.” Apple hopes...
How Users Of Various OSes Differ In Their Online Behavior Over Time
For marketers, timing is often as important as creative, the most obvious example being campaigns tied to particular holidays. These...
Motorola, LG, Fossil First Brands To Launch Android Wear
Shortly after Google announced Android Wear this morning, Motorola, Fossil and LG came out with their own associated announcements....
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