Using push notifications for mobile app retention
And more importantly, how can we make it stop? Let’s face it, not every app can be Snapchat or Instagram, and even the largest iPhone or...
And more importantly, how can we make it stop? Let’s face it, not every app can be Snapchat or Instagram, and even the largest iPhone or...
With the introduction of the General Data Protection Regulation (GDPR), search marketers targeting the European Union (EU) have had...
This week, augmented reality took another step toward becoming much more than just an add-on. On Monday, at its Worldwide Developers...
Google and Apple are having their “Alfred Nobel moment.” Nobel was the Swedish inventor of dynamite who also established the Nobel Prize....
Apple further entrenched its strategic positioning as privacy protector against the ad tech ecosystem at WWDC, its annual developer...
Earlier today, Apple wrapped its WWDC 2018 developer keynote, with a long list of announcements. Apple has four platforms: iOS, MacOS,...
In the endless patent war between Apple and Samsung, Apple has again been awarded a massive jury verdict against the South Korean...
Apple has rolled out the ability for all publishers to use DoubleClick for Publishers (DFP) for ad serving in their Apple News content,...
Sales of Apple’s HomePod smart speaker have stalled, according to new data from Slice Intelligence. Since its launch in January, HomePod...
Apple rolled out iOS 11.3 today. Among the features are new and improved AR capabilities, health records, data privacy, Animoji, Business...
French Finance Minister Bruno Le Maire says the country will take Apple and Google to court over mobile developer contracts. The move is...
According to the latest AppsFlyer Performance Index Report (registration required), Twitter offers the best user retention record (12...
Apple’s HomePod is being hailed as the best speaker among the current smart speaker cohort, which includes Google Home, Amazon Echo,...
Last week, Microsoft released a version of Cortana for the iPad. Cortana is already available for the iPhone but has now been optimized...
The battle for the smart home is well underway, triggered by the advent of smart speakers. Apple’s entry, HomePod, will finally be...
Local business network Alignable released its most recent small business (SMB) Trust Index Report, which reflects net promoter scores...
There are numerous reports coming out from financial analysts arguing that iPhone X demand is “soft” or that the company may even...
Supercell’s “Clash Royale” video game had the most-watched ad on YouTube last month, with its “Epic Comeback” spot generating 16 million...
In a redesign of its mobile apps announced on Monday, Reddit will add an option for people to only view non-text posts, which could help...
With the recent news that Apple’s HomePod smart speaker wouldn’t ship until next year, the company is missing the critical holiday...