Fahad HNov 7, 20122 min readGoogle Analytics In-Page Analytics Gets Link Attribution ReportingThe In-Page Analytics reports provide, in a page basis, the percentage of clicks from page to page in a website. The reports are a great...
Fahad HOct 30, 20127 min read8 Ways We Deceive Ourselves With Metrics, Part IIOh, What A Tangled Web We Weave” which discusses eight common ways we practice self-deception, particularly in the context of metrics,...
Fahad HOct 30, 20127 min read8 Ways We Deceive Ourselves With Metrics, Part IIOh, What A Tangled Web We Weave” which discusses eight common ways we practice self-deception, particularly in the context of metrics,...
Fahad HOct 23, 20123 min readSize Matters: Can Optimizing For Screen Size & Resolution Increase User Engagement And CTR?Over the last decade, digital marketing and advertising have transformed significantly due to the rapid advancement of technology and...
Fahad HOct 23, 20123 min readSize Matters: Can Optimizing For Screen Size & Resolution Increase User Engagement And CTR?Over the last decade, digital marketing and advertising have transformed significantly due to the rapid advancement of technology and...
Fahad HOct 4, 20121 min readTumblr Has Its First Analytics Platform Via Partnership With Union MetricsIt’s called Union Metrics for Tumblr, and it’s the result of a formal partnership between Tumblr and Union Metrics — the same company...
Fahad HOct 4, 20121 min readTumblr Has Its First Analytics Platform Via Partnership With Union MetricsIt’s called Union Metrics for Tumblr, and it’s the result of a formal partnership between Tumblr and Union Metrics — the same company...
Fahad HOct 3, 20126 min read8 Ways We Deceive Ourselves With Metrics (And How To Avoid Them), Part I“Oh, What A Tangled Web We Weave, When First We Practice To (Self) Deceive” Along the way, I run the risk of insulting you, but I see...
Fahad HOct 3, 20126 min read8 Ways We Deceive Ourselves With Metrics (And How To Avoid Them), Part I“Oh, What A Tangled Web We Weave, When First We Practice To (Self) Deceive” Along the way, I run the risk of insulting you, but I see...
Fahad HOct 1, 20122 min readGoogle Tag Manager: New Google Productannounced a new product to the world: Google Tag Manager. It is an extremely important addition to marketers, as it allows them to add or...
Fahad HOct 1, 20122 min readGoogle Tag Manager: New Google Productannounced a new product to the world: Google Tag Manager. It is an extremely important addition to marketers, as it allows them to add or...
Fahad HSep 25, 20122 min readThe Long Tail Effect: Why Word Count Matters In Search Query OptimizationMany variables play an important role when you’re analyzing search engine optimization efforts. This includes factors such as site...
Fahad HSep 25, 20122 min readThe Long Tail Effect: Why Word Count Matters In Search Query OptimizationMany variables play an important role when you’re analyzing search engine optimization efforts. This includes factors such as site...
Fahad HSep 18, 20121 min readSurvey: Email Marketers Focused On Integrating Social, Improving MetricsWhen asked to identify their top five priorities for the year, social integration and improving analytics were highest on the minds of...
Fahad HSep 18, 20121 min readSurvey: Email Marketers Focused On Integrating Social, Improving MetricsWhen asked to identify their top five priorities for the year, social integration and improving analytics were highest on the minds of...
Fahad HSep 5, 20124 min readThe Value Of NothingWhen is nothing worth something? Turns out, just about all the time. Whenever you look at your metrics, consider that a metric is, in...
Fahad HSep 5, 20124 min readThe Value Of NothingWhen is nothing worth something? Turns out, just about all the time. Whenever you look at your metrics, consider that a metric is, in...
Fahad HSep 4, 20129 min readCan Social Influence Be Distilled Into A Score? Part 2 – Potential PitfallsWhile social influence scoring services like Klout, Kred and PeerIndex can provide valuable data for marketers, it’s important that you...
Fahad HSep 4, 20129 min readCan Social Influence Be Distilled Into A Score? Part 2 – Potential PitfallsWhile social influence scoring services like Klout, Kred and PeerIndex can provide valuable data for marketers, it’s important that you...
Fahad HAug 30, 20129 min readCan Social Influence Be Distilled Into A Score? Part I, The PotentialIf you’re planning a campaign to stimulate word of mouth discussion of a product or a brand, one question likely keeps arising — how...
