Fahad HMar 18, 20153 min read“Heavy Martech” Usage Soars, Giving Tag Management A Big BoostThe ROI of Tag Management, 2015 Edition,” (registration required) there is clearly an explosion in the development and use of marketing...
Fahad HMar 12, 20153 min readEnhance Your Emails With Advanced Analytics DataOver the last few years, we’ve seen a number of specialist email analytics tools crop up that provide analytics data which can be used to...
Fahad HMar 12, 20153 min readEnhance Your Emails With Advanced Analytics DataOver the last few years, we’ve seen a number of specialist email analytics tools crop up that provide analytics data which can be used to...
Fahad HMar 11, 20154 min read3 Steps To “Persona”-lized Marketing“Batch and blast email marketing is dead.” So say an increasing number of marketers (ourselves included). But if this is the case, teams...
Fahad HMar 11, 20154 min read3 Steps To “Persona”-lized Marketing“Batch and blast email marketing is dead.” So say an increasing number of marketers (ourselves included). But if this is the case, teams...
Fahad HMar 10, 20154 min readAll Your Marketing Data Belongs To Google & Facebook — Will You Keep It There?Google and Facebook are in an arms race to provide the best ad tech they can to advertisers, and they’re willing to do it for little to...
Fahad HMar 10, 20154 min readAll Your Marketing Data Belongs To Google & Facebook — Will You Keep It There?Google and Facebook are in an arms race to provide the best ad tech they can to advertisers, and they’re willing to do it for little to...
Fahad HMar 4, 20153 min readMarketing Stats Toolbox: Mapping Tablet Usage Rates By StateProperly addressing tablet users presents an interesting challenge to marketers. In Google AdWords, for instance, traffic from desktops,...
Fahad HMar 4, 20153 min readMarketing Stats Toolbox: Mapping Tablet Usage Rates By StateProperly addressing tablet users presents an interesting challenge to marketers. In Google AdWords, for instance, traffic from desktops,...
Fahad HMar 2, 20151 min readTwitter Experimenting With Analytics For Individual TweetsTwitter is testing a new analytics feature for individual tweets on Twitter.com, giving quick access to a snapshot of how tweets are...
Fahad HMar 2, 20151 min readTwitter Experimenting With Analytics For Individual TweetsTwitter is testing a new analytics feature for individual tweets on Twitter.com, giving quick access to a snapshot of how tweets are...
Fahad HMar 2, 201511 min readStrategy Before Code: A Process For Valuable AnalyticsI’ll start with a bold statement: In 2015, you can no longer afford to live with a web analytics deployment that was slapped on by your...
Fahad HMar 2, 201511 min readStrategy Before Code: A Process For Valuable AnalyticsI’ll start with a bold statement: In 2015, you can no longer afford to live with a web analytics deployment that was slapped on by your...
Fahad HFeb 26, 20151 min readGoogle Analytics Now Displaying Malware NotificationsGoogle Analytics users will now see a notification if their website has been hacked. In the same way website owners receive malicious...
Fahad HFeb 26, 20151 min readGoogle Analytics Now Displaying Malware NotificationsGoogle Analytics users will now see a notification if their website has been hacked. In the same way website owners receive malicious...
Fahad HFeb 26, 20151 min readNPD Group, Slice Intelligence Partner To Offer More Comprehensive E-Commerce Data For RetailersNPD Group and Slice Intelligence have announced a partnership that the companies say will create a more comprehensive data offering for...
Fahad HFeb 26, 20151 min readNPD Group, Slice Intelligence Partner To Offer More Comprehensive E-Commerce Data For RetailersNPD Group and Slice Intelligence have announced a partnership that the companies say will create a more comprehensive data offering for...
Fahad HFeb 26, 20155 min readDIY Enterprise-Level Marketing Data For Every Size BusinessIf you’ve been reading these pages, you’ve heard a lot about omni-channel marketing, data integration, and other tech-driven marketing...
Fahad HFeb 26, 20155 min readDIY Enterprise-Level Marketing Data For Every Size BusinessIf you’ve been reading these pages, you’ve heard a lot about omni-channel marketing, data integration, and other tech-driven marketing...
Fahad HFeb 24, 20157 min read5 Ways Paid Search Can Support SEO In RetailDigital marketing is quite the fragmented landscape; modern marketing channels can be so complex that they often require dedicated...
