
Google Analytics adds feature to unify users to Google AMP Cache pages & non-AMP pages
As more site owners have adopted AMP for speeding up mobile pages, measurement has lagged. That’s quickly changing. A visitor who went to...

The state of mobile ad blocking: what the internet giants are doing to prevent (or enable) it
There is a tweet circulating right now, by a Twitter user named Ben Chase, that has clearly struck a chord. Though Chase has fewer than...

The state of mobile ad blocking: what the internet giants are doing to prevent (or enable) it
There is a tweet circulating right now, by a Twitter user named Ben Chase, that has clearly struck a chord. Though Chase has fewer than...

AMP ads: Google will convert display ads to AMP, test AMP landing pages for Search ads
At Tuesday’s Google Marketing Next event, Google announced more integrations for AMP for Display and Search advertisers. For search...

AMP ads: Google will convert display ads to AMP, test AMP landing pages for Search ads
At Tuesday’s Google Marketing Next event, Google announced more integrations for AMP for Display and Search advertisers. For search...

Google pushes AMP Ads adoption, announces Celtra & Moat integrations
Last July, Google introduced broad support for AMP-enabled ads and landing pages in DoubleClick. Now, Google wants to make AMP the...

Google pushes AMP Ads adoption, announces Celtra & Moat integrations
Last July, Google introduced broad support for AMP-enabled ads and landing pages in DoubleClick. Now, Google wants to make AMP the...

Your AMP inventory is worth more than you think
There’s a good chance your AMP ad setup involved plugging in one or two programmatic exchanges, plus a paid link module at the bottom of...

Your AMP inventory is worth more than you think
There’s a good chance your AMP ad setup involved plugging in one or two programmatic exchanges, plus a paid link module at the bottom of...

The best-kept AdWords secret: AMP your landing pages
The best experiences are those where we don’t have to wait for stuff: receiving a one-hour delivery from Instacart, skipping the lines at...

The best-kept AdWords secret: AMP your landing pages
The best experiences are those where we don’t have to wait for stuff: receiving a one-hour delivery from Instacart, skipping the lines at...

Baidu becomes Google’s biggest ally in mobile page speed
The breaking news came on March 7, 2017, that Baidu is now supporting Google’s mobile framework, AMP. The tech leader of Baidu MIP, Gao...

Baidu becomes Google’s biggest ally in mobile page speed
The breaking news came on March 7, 2017, that Baidu is now supporting Google’s mobile framework, AMP. The tech leader of Baidu MIP, Gao...

Advice for AMP-curious publishers
The Accelerated Mobile Pages (AMP) project has some big numbers on the scoreboard: More than 860,000 domains are publishing over 35...

Advice for AMP-curious publishers
The Accelerated Mobile Pages (AMP) project has some big numbers on the scoreboard: More than 860,000 domains are publishing over 35...

Using AMP? A known bug is probably screwing up your Google Analytics
If you are using the Google-backed Accelerated Mobile Pages, there appears to be an excellent chance that those AMP pages are not being...

Using AMP? A known bug is probably screwing up your Google Analytics
If you are using the Google-backed Accelerated Mobile Pages, there appears to be an excellent chance that those AMP pages are not being...

Links to AMP content are showing up outside of search results
The Accelerated Mobile Pages (AMP) standard was designed to bring the fast-loading, clean experience of native apps to the open web. With...

Links to AMP content are showing up outside of search results
The Accelerated Mobile Pages (AMP) standard was designed to bring the fast-loading, clean experience of native apps to the open web. With...
























