
Why one marketer thinks smart speakers have their work cut out for them
Voice technology and voice search have, arguably, been adopted faster than any other technology in history. Analyst estimates on smart...

3 prospecting features for Google Display campaigns
Google discussed three features aimed at helping advertisers reach new customers with Display campaigns in a blog post Tuesday. Here’s...

3 prospecting features for Google Display campaigns
Google discussed three features aimed at helping advertisers reach new customers with Display campaigns in a blog post Tuesday. Here’s...

YouTube ad campaigns target ‘TV screens’ by default, coming to AdWords API in Jan.
API availability January 8. The AdWords API capabilities for TV targeting will be available as of January 8. With the API, “ConnectedTV”...

YouTube ad campaigns target ‘TV screens’ by default, coming to AdWords API in Jan.
API availability January 8. The AdWords API capabilities for TV targeting will be available as of January 8. With the API, “ConnectedTV”...

Google adds pay for conversions bidding in Display campaigns
Advertisers can now select conversion-based bidding in Google Display Network. Google has announced the availability of conversion-based...

Google adds pay for conversions bidding in Display campaigns
Advertisers can now select conversion-based bidding in Google Display Network. Google has announced the availability of conversion-based...

YouTube sunsetting call-to-action overlays in favor of new ad extension
Starting in January, YouTube will phase out the call-to-action overlays that have been around since 2009. In its place will come a new ad...

YouTube sunsetting call-to-action overlays in favor of new ad extension
Starting in January, YouTube will phase out the call-to-action overlays that have been around since 2009. In its place will come a new ad...

Bing releases Clarity, an open-source UX analytics tool
announced Wednesday the beta release of a new analytics product that lets webmasters see how users interact on their websites. With...

Bing releases Clarity, an open-source UX analytics tool
announced Wednesday the beta release of a new analytics product that lets webmasters see how users interact on their websites. With...

Facebook starts testing ads in search results
Facebook announced Tuesday that it is testing ads in its search results. The test will run in the platform’s primary search results as...

Facebook starts testing ads in search results
Facebook announced Tuesday that it is testing ads in its search results. The test will run in the platform’s primary search results as...

AdStage launches Join to automatically unify campaign, analytics, sales data in one dashboard
Source: AdStage. An example of leads data available in AdStage Join. Does this scenario sound familiar? Marketing rejoices in all the...

AdStage launches Join to automatically unify campaign, analytics, sales data in one dashboard
Source: AdStage. An example of leads data available in AdStage Join. Does this scenario sound familiar? Marketing rejoices in all the...

80% of Amazon advertisers plan to increase budgets in 2019
NEW YORK – While recent quarterly earnings statements show Amazon’s advertising business is growing, a new survey by Third Door Media,...

80% of Amazon advertisers plan to increase budgets in 2019
NEW YORK – While recent quarterly earnings statements show Amazon’s advertising business is growing, a new survey by Third Door Media,...

Google responds to large ad fraud operation that utilized more than 125 Android apps
What happened. Buzzfeed’s report says that a company called We Purchase Apps scooped up apps and companies from developers and connected...

Google responds to large ad fraud operation that utilized more than 125 Android apps
What happened. Buzzfeed’s report says that a company called We Purchase Apps scooped up apps and companies from developers and connected...