Reach the managed inbox with a proactive approach to email deliverability
This is the second installment in our series on marketing to the managed inbox. Picture this: It’s the week before Thanksgiving. Your...
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Reach the managed inbox with a proactive approach to email deliverability
This is the second installment in our series on marketing to the managed inbox. Picture this: It’s the week before Thanksgiving. Your...
Shopify introduces Apple Business Chat integration for its mobile messaging app
Shopify is integrating the Apple Business Chat platform into its Shopify Ping mobile app, making it possible for merchants to manage...
Shopify introduces Apple Business Chat integration for its mobile messaging app
Shopify is integrating the Apple Business Chat platform into its Shopify Ping mobile app, making it possible for merchants to manage...
WP Engine announces Flywheel acquisition, HubSpot partnership
WP Engine, a WordPress digital experience platform, has announced a deal to acquire competitor Flywheel, while also launching a new...
WP Engine announces Flywheel acquisition, HubSpot partnership
WP Engine, a WordPress digital experience platform, has announced a deal to acquire competitor Flywheel, while also launching a new...
Adopting new martech? You don’t have to choose between agile and waterfall
Agile martech adoption is an everyday part of life for many digital marketers. Daily scrum calls on new apps, testing out use cases and...
Adopting new martech? You don’t have to choose between agile and waterfall
Agile martech adoption is an everyday part of life for many digital marketers. Daily scrum calls on new apps, testing out use cases and...
Salesforce Marketing Cloud brings Einstein AI capabilities to email marketers
Salesforce revealed new Einstein AI capabilities available for its Marketing Cloud users, on Monday at its annual Salesforce Connections...
Salesforce Marketing Cloud brings Einstein AI capabilities to email marketers
Salesforce revealed new Einstein AI capabilities available for its Marketing Cloud users, on Monday at its annual Salesforce Connections...
Almost 70% of digital ad spending going to Google, Facebook, Amazon, says analyst firm
Google, Facebook and Amazon are the top three digital ad platforms in the U.S. Together they capture just under 70% of all digital ad...
Almost 70% of digital ad spending going to Google, Facebook, Amazon, says analyst firm
Google, Facebook and Amazon are the top three digital ad platforms in the U.S. Together they capture just under 70% of all digital ad...
VidMob building ‘API for creativity’ that uses first-party data to fine tune video ad el
VidMob has raised $25 million in its latest round of funding. The company said it will use the money to further develop its Agile...
VidMob building ‘API for creativity’ that uses first-party data to fine tune video ad el
VidMob has raised $25 million in its latest round of funding. The company said it will use the money to further develop its Agile...
Forrester: Over-reliance on big data, siloed teams impede customer insights
As marketers, we strive to design customer experiences that leave lasting impressions, drive conversions and keep our customers coming...
Forrester: Over-reliance on big data, siloed teams impede customer insights
As marketers, we strive to design customer experiences that leave lasting impressions, drive conversions and keep our customers coming...
Verizon Media’s new ad transparency tool provides reach, cost insights, forecasting capabiliti
Verizon Media has rolled out a new tool for its DSP users to offer more transparency into the programmatic ad platform. The tool, said...
Verizon Media’s new ad transparency tool provides reach, cost insights, forecasting capabiliti
Verizon Media has rolled out a new tool for its DSP users to offer more transparency into the programmatic ad platform. The tool, said...
Marketers spending 43% of budgets on Google, Facebook, Amazon, want ‘alternatives’
As part of a report on the use of location data by brands and agencies, Lawless Research and Factual investigated marketers’ attitudes...
Marketers spending 43% of budgets on Google, Facebook, Amazon, want ‘alternatives’
As part of a report on the use of location data by brands and agencies, Lawless Research and Factual investigated marketers’ attitudes...
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