Piling on: State AGs intend to launch their own antitrust investigation against tech biggies
A coalition of about 12 state attorneys general is getting ready to launch an antitrust investigation of U.S. tech giants, the Wall...
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Piling on: State AGs intend to launch their own antitrust investigation against tech biggies
A coalition of about 12 state attorneys general is getting ready to launch an antitrust investigation of U.S. tech giants, the Wall...
Mavrck acquires GroupHigh to increase its influencer search index tenfold
Influencer marketing platform Mavrck announced Tuesday it was acquiring the blog and social search SaaS solution GroupHigh for an...
Mavrck acquires GroupHigh to increase its influencer search index tenfold
Influencer marketing platform Mavrck announced Tuesday it was acquiring the blog and social search SaaS solution GroupHigh for an...
Location data 101: A primer for marketers
In our hyper-connected digital world, an omnichannel marketing approach helps brands bridge the gap between online and offline consumer...
Location data 101: A primer for marketers
In our hyper-connected digital world, an omnichannel marketing approach helps brands bridge the gap between online and offline consumer...
Google integrates IAB Tech Lab’s Open Measurement standard for third-party viewability measure
In an effort to provide mobile advertisers with more options for viewability measurement in Google Mobile Ads (GMA) and Interactive...
Google integrates IAB Tech Lab’s Open Measurement standard for third-party viewability measure
In an effort to provide mobile advertisers with more options for viewability measurement in Google Mobile Ads (GMA) and Interactive...
Personalization offer doesn’t lead to more personal data sharing [Survey]
It’s widely accepted by marketers that consumers want increasingly personalized digital experiences. And while there’s considerable...
Personalization offer doesn’t lead to more personal data sharing [Survey]
It’s widely accepted by marketers that consumers want increasingly personalized digital experiences. And while there’s considerable...
Shopify introduces native chat tool for e-commerce sites on the platform
Shopify launched its new Shopify Chat tool on Wednesday. The consumer-facing native chat function can be implemented on Shopify...
Shopify introduces native chat tool for e-commerce sites on the platform
Shopify launched its new Shopify Chat tool on Wednesday. The consumer-facing native chat function can be implemented on Shopify...
LinkedIn Sales Navigator will now surface more content for sales teams to share
LinkedIn Sales Navigator released product updates on Wednesday, adding more features for discovering and managing leads, a redesigned...
LinkedIn Sales Navigator will now surface more content for sales teams to share
LinkedIn Sales Navigator released product updates on Wednesday, adding more features for discovering and managing leads, a redesigned...
Spotify for Podcasters provides data on demographics, listening habits
Spotify for Podcasters, a discovery and analytics dashboard, has come out of beta, the music streaming service announced Tuesday. The...
Spotify for Podcasters provides data on demographics, listening habits
Spotify for Podcasters, a discovery and analytics dashboard, has come out of beta, the music streaming service announced Tuesday. The...
Customer Data Platform industry sees continued expansion, record funding
The CDP Institute has released it’s CDP Industry Report for July 2019 (registration required), and its findings indicate that while there...
Customer Data Platform industry sees continued expansion, record funding
The CDP Institute has released it’s CDP Industry Report for July 2019 (registration required), and its findings indicate that while there...
LinkedIn launches Audience Engagement Insights with addition of 5 new marketing partners
LinkedIn Audience Profile data via Amobee. LinkedIn is launching a new Audience Engagement Insights category as part of its marketing...
LinkedIn launches Audience Engagement Insights with addition of 5 new marketing partners
LinkedIn Audience Profile data via Amobee. LinkedIn is launching a new Audience Engagement Insights category as part of its marketing...
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