TapClicks’ reporting and analytics platform, geared toward mid-sized and enterprise agencies and media companies, gathers data from over...

TapClicks’ reporting and analytics platform, geared toward mid-sized and enterprise agencies and media companies, gathers data from over...

LinkedIn released a fantastic new feature to their ads product that is an absolute game-changer for business-to-business companies. It’s...

LinkedIn released a fantastic new feature to their ads product that is an absolute game-changer for business-to-business companies. It’s...

To allow advertisers to buy and compare video ad performance across linear TV and digital, Google is bringing programmatic access...

To allow advertisers to buy and compare video ad performance across linear TV and digital, Google is bringing programmatic access...

It may not have a great rep these days, with flare-ups over inappropriate placements, fraud and transparency concerns, but automated ad...

It may not have a great rep these days, with flare-ups over inappropriate placements, fraud and transparency concerns, but automated ad...

So much Facebook news this week, right? Where do you begin trying to figure out what happened at its annual developer conference, F8, and...

So much Facebook news this week, right? Where do you begin trying to figure out what happened at its annual developer conference, F8, and...

According to the The Wall Street Journal (WSJ), Google is considering incorporating ad-blocking into a new version of Chrome. It would be...

According to the The Wall Street Journal (WSJ), Google is considering incorporating ad-blocking into a new version of Chrome. It would be...

There are more changes coming to the Google Analytics interface. Today, the company announced plans to give users a new home/landing page...

There are more changes coming to the Google Analytics interface. Today, the company announced plans to give users a new home/landing page...

Native ads are more efficient in driving traffic into physical stores than display ads. That’s the main takeaway from a joint research...

Native ads are more efficient in driving traffic into physical stores than display ads. That’s the main takeaway from a joint research...

Consumer surveys have repeatedly shown the public’s ambivalence about digital privacy. When there’s a clear value exchange or concrete...

Consumer surveys have repeatedly shown the public’s ambivalence about digital privacy. When there’s a clear value exchange or concrete...

New York-based Taykey, the company that enables ad targeting based on real-time social trend data, announced its first integrations with...

New York-based Taykey, the company that enables ad targeting based on real-time social trend data, announced its first integrations with...