Video marketing tops list of marketers’ priorities, voice search ranks low
According to new research which surveyed over 1,000 creative and digital marketing decision-makers, video is the top priority for the...
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Video marketing tops list of marketers’ priorities, voice search ranks low
According to new research which surveyed over 1,000 creative and digital marketing decision-makers, video is the top priority for the...
Marketers want more data, analytics, tech for improved personalization [Study]
Delivering personalized communications that drive customer engagement at every touchpoint continues to be a challenge for most marketers....
Marketers want more data, analytics, tech for improved personalization [Study]
Delivering personalized communications that drive customer engagement at every touchpoint continues to be a challenge for most marketers....
Salesforce asserts its position in CDP space, reports another record quarter
Salesforce co-CEOs, Keith Block and Marc Benioff Closing out another quarter with record earnings, Salesforce reported revenue growth of...
Salesforce asserts its position in CDP space, reports another record quarter
Salesforce co-CEOs, Keith Block and Marc Benioff Closing out another quarter with record earnings, Salesforce reported revenue growth of...
SurveyMonkey Audience expands offering, helping marketers gather deeper insights
SurveyMonkey Audience, known as SurveyMonkey’s “do it yourself” research solution, helps marketers gathering findings for various...
SurveyMonkey Audience expands offering, helping marketers gather deeper insights
SurveyMonkey Audience, known as SurveyMonkey’s “do it yourself” research solution, helps marketers gathering findings for various...
IAB Europe, IAB Tech Lab release revised GDPR-consent framework
IAB Europe and the IAB Tech Lab have launched the second iteration of the Transparency and Consent Framework (TCF) after spending a year...
IAB Europe, IAB Tech Lab release revised GDPR-consent framework
IAB Europe and the IAB Tech Lab have launched the second iteration of the Transparency and Consent Framework (TCF) after spending a year...
Consumers believe brands benefit more from personal data sharing than they do
There are an increasing number of surveys about data privacy — now coming almost weekly. These studies help gauge consumer sentiment but...
Consumers believe brands benefit more from personal data sharing than they do
There are an increasing number of surveys about data privacy — now coming almost weekly. These studies help gauge consumer sentiment but...
Google AdSense, AdMob rolling out system updates for preventing ad spend on invalid traffic
Google is making system updates to fight invalid traffic and suspicious activity on its ad networks, the company announced Wednesday. It...
Google AdSense, AdMob rolling out system updates for preventing ad spend on invalid traffic
Google is making system updates to fight invalid traffic and suspicious activity on its ad networks, the company announced Wednesday. It...
Don’t call me: Nearly 90% of customers won’t answer the phone anymore [Study]
There’s an ongoing debate about the role of telephone sales and whether they’re effective anymore. Many pundits have long asserted that...
Don’t call me: Nearly 90% of customers won’t answer the phone anymore [Study]
There’s an ongoing debate about the role of telephone sales and whether they’re effective anymore. Many pundits have long asserted that...
Survey: Growing content demands add pressure on marketing to improve cross-functional collaboration
Siloed teams and breakdowns in communication are familiar challenges to most of us. In our fast-paced environments, it can sometimes be...
Survey: Growing content demands add pressure on marketing to improve cross-functional collaboration
Siloed teams and breakdowns in communication are familiar challenges to most of us. In our fast-paced environments, it can sometimes be...
Want to improve your marketing operations? Make everyone on the team a coach
Marketing operations are the driving force behind a company’s marketing technology implementations and processes. Successfully managing...
Want to improve your marketing operations? Make everyone on the team a coach
Marketing operations are the driving force behind a company’s marketing technology implementations and processes. Successfully managing...
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