Fahad HApr 11, 20191 min readWaze enables programmatic inventory, offers richer analytics with Google ad tech integrationsWaze announced Wednesday that its zero-speed takeover ad unit is now available programmatically via Google’s Display & Video 360 DSP. The...
Fahad HApr 11, 20191 min readWaze enables programmatic inventory, offers richer analytics with Google ad tech integrationsWaze announced Wednesday that its zero-speed takeover ad unit is now available programmatically via Google’s Display & Video 360 DSP. The...
Fahad HApr 4, 20191 min readSnapchat announces new features geared at creativity, collaboration, partner advertisingSnapchat parent Snap Inc. on Thursday announced a slate of new features designed to help it keep pace in a digital environment that...
Fahad HApr 4, 20191 min readSnapchat announces new features geared at creativity, collaboration, partner advertisingSnapchat parent Snap Inc. on Thursday announced a slate of new features designed to help it keep pace in a digital environment that...
Fahad HMar 28, 20193 min readEarly AMP for Email lessons: Apple Mail workaround; Approach it like an appAMP for Email, rolling out for Gmail now, has the potential to transform how marketers and product designers think about the inbox....
Fahad HMar 28, 20193 min readEarly AMP for Email lessons: Apple Mail workaround; Approach it like an appAMP for Email, rolling out for Gmail now, has the potential to transform how marketers and product designers think about the inbox....
Fahad HMar 26, 20192 min readSpotify acquires Parcast storytelling podcast studioSpotify announced Tuesday that it has entered into a definitive agreement to acquire Parcast, a storytelling-driven podcast studio. Terms...
Fahad HMar 26, 20192 min readSpotify acquires Parcast storytelling podcast studioSpotify announced Tuesday that it has entered into a definitive agreement to acquire Parcast, a storytelling-driven podcast studio. Terms...
Fahad HMar 21, 20191 min readPinterest’s new head of engineering brings deep e-commerce experiencePinterest has recruited Walmart’s former CTO Jeremy King as its new head of engineering. King will lead the team responsible for building...
Fahad HMar 21, 20191 min readPinterest’s new head of engineering brings deep e-commerce experiencePinterest has recruited Walmart’s former CTO Jeremy King as its new head of engineering. King will lead the team responsible for building...
Fahad HMar 18, 20193 min readAdobe, WordPress, Google Docs lead CabinetM list of content marketing toolsContent marketing technology is the sixth most common layer of customers’ martech stacks, said Anita Brearton, CEO of CabinetM, a...
Fahad HMar 18, 20193 min readAdobe, WordPress, Google Docs lead CabinetM list of content marketing toolsContent marketing technology is the sixth most common layer of customers’ martech stacks, said Anita Brearton, CEO of CabinetM, a...
Fahad HMar 12, 20192 min readWordPress plugin to win back cart abandoners leaves sites open to attackA vulnerability in a WordPress plugin has left e-commerce sites vulnerable, according to a report Monday from Defiant, makers of a...
Fahad HMar 12, 20192 min readWordPress plugin to win back cart abandoners leaves sites open to attackA vulnerability in a WordPress plugin has left e-commerce sites vulnerable, according to a report Monday from Defiant, makers of a...
Fahad HMar 7, 20192 min readU.S. podcast audiences keep growing, 62 million listening weeklyFor the first time, more than half (51 percent) of the U.S. population has listened to a podcast, up from 44 percent last year. Put...
Fahad HMar 7, 20192 min readU.S. podcast audiences keep growing, 62 million listening weeklyFor the first time, more than half (51 percent) of the U.S. population has listened to a podcast, up from 44 percent last year. Put...
Fahad HFeb 21, 20194 min readPrivacy group’s accusations against IAB Europe question ‘the bedrock upon which programmatic iThis week a group of privacy advocates took a shot at the Interactive Advertising Bureau (IAB) Europe, claiming that the industry trade...
Fahad HFeb 21, 20194 min readPrivacy group’s accusations against IAB Europe question ‘the bedrock upon which programmatic iThis week a group of privacy advocates took a shot at the Interactive Advertising Bureau (IAB) Europe, claiming that the industry trade...
Fahad HFeb 21, 20192 min readAddressable TV gets a boost as Nielsen buys Sorensen MediaNielsen announced Thursday that it will acquire Sorensen Media as a step toward providing an end-to-end addressable TV ad delivery...
Fahad HFeb 21, 20192 min readAddressable TV gets a boost as Nielsen buys Sorensen MediaNielsen announced Thursday that it will acquire Sorensen Media as a step toward providing an end-to-end addressable TV ad delivery...
