
Salesforce launches new Datorama marketplace with marketing intelligence at the forefront
Salesforce and Datorama are launching a marketplace for brands and agencies to create and use apps using Datorama’s marketing...

Zendesk buys Smooch to support customer messaging across multiple platforms
Customer service software provider Zendesk announced Wednesday it had acquired Smooch Technologies, a messaging platform focused on...

Zendesk buys Smooch to support customer messaging across multiple platforms
Customer service software provider Zendesk announced Wednesday it had acquired Smooch Technologies, a messaging platform focused on...

LinkedIn refreshes Sales Navigator homepage to put focus on alerts
LinkedIn Sales Navigator newly refreshed homepage. LinkedIn Sales Navigator is being updated with a redesigned homepage centered on...

LinkedIn refreshes Sales Navigator homepage to put focus on alerts
LinkedIn Sales Navigator newly refreshed homepage. LinkedIn Sales Navigator is being updated with a redesigned homepage centered on...

Dialpad announces AI-driven solution for call analytics
Voice intelligence software platform Dialpad announced the launch of its new, AI-based product for measuring outbound sales calls. The...

Dialpad announces AI-driven solution for call analytics
Voice intelligence software platform Dialpad announced the launch of its new, AI-based product for measuring outbound sales calls. The...

MoPub gives publishers impression-level revenue data, links with attribution platforms
MoPub, the Twitter-owned mobile ad exchange, announced Tuesday it is making impression-level revenue data available to publishers and has...

MoPub gives publishers impression-level revenue data, links with attribution platforms
MoPub, the Twitter-owned mobile ad exchange, announced Tuesday it is making impression-level revenue data available to publishers and has...

Salesforce’s Pardot went down for 15 hours, exposing data in the cloud
Last Friday’s Salesforce outage meant work came to a halt for thousands of marketing and sales users locked out of Pardot and Salesforce...

Salesforce’s Pardot went down for 15 hours, exposing data in the cloud
Last Friday’s Salesforce outage meant work came to a halt for thousands of marketing and sales users locked out of Pardot and Salesforce...

As CCPA deadline approaches, only 14% of enterprises fully compliant so far
A new survey has found that only 14% of companies subject to looming California Consumer Privacy Act regulation consider themselves fully...

As CCPA deadline approaches, only 14% of enterprises fully compliant so far
A new survey has found that only 14% of companies subject to looming California Consumer Privacy Act regulation consider themselves fully...

Could machine learning solve attribution challenges?
Source: CaliberMind B2B Customer Data Platform If your digital marketing team struggles with attribution, you’re not alone. Nielsen...

Could machine learning solve attribution challenges?
Source: CaliberMind B2B Customer Data Platform If your digital marketing team struggles with attribution, you’re not alone. Nielsen...

Release Notes: Marketo makes email 2.0 switch, adds Creative Cloud image editing, more
Marketo June ’19 release notes are here, emphasizing Marketo’s further integration in the Adobe Cloud family. In addition to giving...

Release Notes: Marketo makes email 2.0 switch, adds Creative Cloud image editing, more
Marketo June ’19 release notes are here, emphasizing Marketo’s further integration in the Adobe Cloud family. In addition to giving...

Beyond call tracking: Measuring sentiment for marketing success
Call analytics can be a touchy subject among some marketing teams, particularly those that have strained relationships with the sales...

Beyond call tracking: Measuring sentiment for marketing success
Call analytics can be a touchy subject among some marketing teams, particularly those that have strained relationships with the sales...
























