Here’s a common scenario in the B2B marketing space: You’re a member of your B2B company’s marketing team. As part of that team, you’ve...

How much does SEO cost? It’s the proverbial, “How long is a piece of string?” question. And if you think about it, this is not without...

How much does SEO cost? It’s the proverbial, “How long is a piece of string?” question. And if you think about it, this is not without...

One of my small business clients forwarded an email to me with the question, “Do I want this no-obligation audit?” I stand behind the...

One of my small business clients forwarded an email to me with the question, “Do I want this no-obligation audit?” I stand behind the...

At the end of last year, I shared the results from three of our projects showcasing how we had increased traffic by reducing a website’s...

At the end of last year, I shared the results from three of our projects showcasing how we had increased traffic by reducing a website’s...

Earlier this month, keeping with the traditions of a welcoming summer, Seattle opened its doors to data junkies, optimization nerds and...

Earlier this month, keeping with the traditions of a welcoming summer, Seattle opened its doors to data junkies, optimization nerds and...

Over the last decade, SEO has morphed into a complex field encroaching on UX, content marketing, and even web development. At the same...

Over the last decade, SEO has morphed into a complex field encroaching on UX, content marketing, and even web development. At the same...

Featured snippets are quickly becoming the only search results for many queries. If a user goes to Google.com and types [what is the...

Featured snippets are quickly becoming the only search results for many queries. If a user goes to Google.com and types [what is the...

Voice search is commonly discussed in the context of local and B2C SEO, but it’s being used for more than just getting directions to...

Voice search is commonly discussed in the context of local and B2C SEO, but it’s being used for more than just getting directions to...

I was recently asked about an issue many of us in the SEO industry face: “When you’re attending a conference where you’ll be meeting...

I was recently asked about an issue many of us in the SEO industry face: “When you’re attending a conference where you’ll be meeting...

Google officially launched its Website Builder within Google My Business in an effort to help small businesses easily and affordably...

Google officially launched its Website Builder within Google My Business in an effort to help small businesses easily and affordably...

When a user lands on your site for the very first time, do they know where to go? Can they find the information they are searching for...