In some industries and sectors, the per-click cost of search keywords is notoriously expensive — so expensive, in fact, that it dissuades...

Not long ago, I talked about 16 very specific on-site SEO mistakes that I see very often, and how to fix those issues. Today, I want to...

Not long ago, I talked about 16 very specific on-site SEO mistakes that I see very often, and how to fix those issues. Today, I want to...

Being a technical SEO, I love digging into any weird problems where things don’t seem to work as expected. Canonical tags seem easy...

Being a technical SEO, I love digging into any weird problems where things don’t seem to work as expected. Canonical tags seem easy...

As marketers, we’ve tried to keep up. We’ve adapted our formats. TV advertising no longer falls into the two traditional camps of shorter...

As marketers, we’ve tried to keep up. We’ve adapted our formats. TV advertising no longer falls into the two traditional camps of shorter...

With Google’s continued focus on user experience and engagement metrics in recent algorithm updates, it’s become even more important for...

With Google’s continued focus on user experience and engagement metrics in recent algorithm updates, it’s become even more important for...

Content strategy is an essential part of SEO — after all, content and links are among the top three ranking factors in search. However,...

Content strategy is an essential part of SEO — after all, content and links are among the top three ranking factors in search. However,...

Starting Wednesday, Comparison Shopping Engines/Services (CSEs) such as Kelkoo, Shopzilla and Twenga will be able to run product listing...

Starting Wednesday, Comparison Shopping Engines/Services (CSEs) such as Kelkoo, Shopzilla and Twenga will be able to run product listing...

While running a successful advertising campaign can be complex at the best of times, it presents a special challenge to small industrial...

While running a successful advertising campaign can be complex at the best of times, it presents a special challenge to small industrial...

There’s a lot of talk about link building in the SEO community, and the process can be time-consuming and tedious. As the web demands...

There’s a lot of talk about link building in the SEO community, and the process can be time-consuming and tedious. As the web demands...

If you wanted to boil down marketers’ fears in the digital economy to one single idea, you might argue it would be loss of control. How...

If you wanted to boil down marketers’ fears in the digital economy to one single idea, you might argue it would be loss of control. How...

I had an e-commerce company reach out to me earlier in the year for help. They wanted to have an audit completed after making some...