3 strategic goals SEO consultants should fulfill
What is the benefit of an SEO strategy? This is a question I get asked quite frequently — and one that I usually have to answer more than...
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3 case studies of duplicate content consolidation
It’s commonly held that duplicate or substantially similar content is bad for SEO. When Google finds duplicate content, this creates a...
3 case studies of duplicate content consolidation
It’s commonly held that duplicate or substantially similar content is bad for SEO. When Google finds duplicate content, this creates a...
3 last-minute Google Shopping tricks to level up your account for the holidays
We’ve all heard the classic holiday jingle about Kris Kringle’s holiday prep: First, he makes a list, then he checks it twice. (He’s...
3 last-minute Google Shopping tricks to level up your account for the holidays
We’ve all heard the classic holiday jingle about Kris Kringle’s holiday prep: First, he makes a list, then he checks it twice. (He’s...
Four key holiday paid search trends to keep an eye on
During the holidays, there are a million different data points advertisers can look at to see how paid search is performing throughout...
Four key holiday paid search trends to keep an eye on
During the holidays, there are a million different data points advertisers can look at to see how paid search is performing throughout...
5 surprising paid-search insights to help you win the holidays
Whether you are ready or not, here come the holidays! Black Friday is only three Fridays away, and it — along with the holiday season...
5 surprising paid-search insights to help you win the holidays
Whether you are ready or not, here come the holidays! Black Friday is only three Fridays away, and it — along with the holiday season...
Local SEO: Driving customer actions for enterprise-level brands
Local SEO drives customer actions for businesses of every size, from local mom-and-pop shops to large companies with multiple locations....
Local SEO: Driving customer actions for enterprise-level brands
Local SEO drives customer actions for businesses of every size, from local mom-and-pop shops to large companies with multiple locations....
Why real human users are the key to the best links for you
Let me begin by stating that I do not put an enormous emphasis on SEO when I’m training a link builder. Generally speaking, my team of...
Why real human users are the key to the best links for you
Let me begin by stating that I do not put an enormous emphasis on SEO when I’m training a link builder. Generally speaking, my team of...
SEO ranking factors for 4 business verticals and what they mean for local businesses
SEO for local business has gone through a number of changes. First, local businesses had to figure out Google’s algorithm so that their...
SEO ranking factors for 4 business verticals and what they mean for local businesses
SEO for local business has gone through a number of changes. First, local businesses had to figure out Google’s algorithm so that their...
Target the right keywords — for Google AND your clients
It’s been awhile, thanks to a crazy fall conference season, but I’m back — and it’s time for another exciting episode of Greg’s Soapbox....
Target the right keywords — for Google AND your clients
It’s been awhile, thanks to a crazy fall conference season, but I’m back — and it’s time for another exciting episode of Greg’s Soapbox....
7 tips to ramp up your holiday advertising
It’s never too early to start thinking about holiday advertising, as Q4 is the biggest quarter for many retailers. Naturally, many of our...
7 tips to ramp up your holiday advertising
It’s never too early to start thinking about holiday advertising, as Q4 is the biggest quarter for many retailers. Naturally, many of our...
Do Google Posts impact ranking? A case study
A few months ago, I teamed up with Ben Fisher from Steady Demand to test whether Google Posts have any influence on ranking in the local...
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