Fahad HOct 9, 20171 min readMicrosoft’s LinkedIn integration, AI and what it means for marketersMicrosoft emphasized two trends that will have a significant effect on marketers. The first is an effort to make artificial intelligence...
Fahad HOct 9, 20171 min readMicrosoft’s LinkedIn integration, AI and what it means for marketersMicrosoft emphasized two trends that will have a significant effect on marketers. The first is an effort to make artificial intelligence...
Fahad HOct 9, 20171 min readHere’s how TouchCR is tracking users in a Safari-compliant wayTouchCR, a Chicago-based personalization and e-commerce platform, has recently come out with its own solution for cookie-less tracking....
Fahad HOct 9, 20171 min readHere’s how TouchCR is tracking users in a Safari-compliant wayTouchCR, a Chicago-based personalization and e-commerce platform, has recently come out with its own solution for cookie-less tracking....
Fahad HOct 6, 20171 min readDNA of a strategic marketing operations leader: 3 seismic shifts, Part 2Marketing operations (MO) as a dedicated, funded and strategic capability has exploded across B2B marketing organizations. Driven by...
Fahad HOct 6, 20171 min readDNA of a strategic marketing operations leader: 3 seismic shifts, Part 2Marketing operations (MO) as a dedicated, funded and strategic capability has exploded across B2B marketing organizations. Driven by...
Fahad HOct 6, 20171 min readAt MarTech conference, tech evangelist Robert Scoble envisions how AR and VR will transform marketinRobert Scoble wearing glasses that are displaying 360-degree video from the camera he’s holding Fasten your seatbelts. Those weren’t the...
Fahad HOct 6, 20171 min readAt MarTech conference, tech evangelist Robert Scoble envisions how AR and VR will transform marketinRobert Scoble wearing glasses that are displaying 360-degree video from the camera he’s holding Fasten your seatbelts. Those weren’t the...
Fahad HOct 6, 20171 min readThe world of martech stacks from a B2C brand, B2B company & agency perspectiveThe ever-growing landscape of marketing technology, and the buildup of new channels, is resulting in an astronomical consumption of...
Fahad HOct 6, 20171 min readThe world of martech stacks from a B2C brand, B2B company & agency perspectiveThe ever-growing landscape of marketing technology, and the buildup of new channels, is resulting in an astronomical consumption of...
Fahad HOct 5, 20171 min readReframe your thinking about the beacon opportunityI’m tired of those articles as well, and there’s a reason you hear much less about beacons than you did two years ago: Beacons lost their...
Fahad HOct 5, 20171 min readReframe your thinking about the beacon opportunityI’m tired of those articles as well, and there’s a reason you hear much less about beacons than you did two years ago: Beacons lost their...
Fahad HOct 5, 20171 min readMartech enablement series: Part 9 — Bringing it all together!Part 1: What is martech enablement? Part 2: The race team analogy Part 3: The team members Part 4: Building the team Part 5: The team...
Fahad HOct 5, 20171 min readMartech enablement series: Part 9 — Bringing it all together!Part 1: What is martech enablement? Part 2: The race team analogy Part 3: The team members Part 4: Building the team Part 5: The team...
Fahad HOct 5, 20171 min readMarTech conference highlights digital marketers’ central dilemmaThe central dilemma facing modern marketers can be summed up in two words: Infinite power. That dilemma percolated throughout...
Fahad HOct 5, 20171 min readMarTech conference highlights digital marketers’ central dilemmaThe central dilemma facing modern marketers can be summed up in two words: Infinite power. That dilemma percolated throughout...
Fahad HOct 4, 20171 min readFraudsters don’t sleep, no matter who owns the tools to fight themWhile evidence of this trend can be found in every corner of the ecosystem, it has come full force to the top among independent...
Fahad HOct 4, 20171 min readFraudsters don’t sleep, no matter who owns the tools to fight themWhile evidence of this trend can be found in every corner of the ecosystem, it has come full force to the top among independent...
Fahad HOct 3, 20171 min readSwimming up(bid)streamThis isn’t because there are suddenly more people on the planet, or users are visiting massively more pages, or the number of ads on...
Fahad HOct 3, 20171 min readSwimming up(bid)streamThis isn’t because there are suddenly more people on the planet, or users are visiting massively more pages, or the number of ads on...
