Fahad HMar 7, 20181 min readThis ad campaign for travel wants to know all about your tripAds for travel will increasingly resemble a conversation with a travel agent, if a new chatbot-propelled campaign is any guide....
Fahad HMar 7, 20181 min readThis ad campaign for travel wants to know all about your tripAds for travel will increasingly resemble a conversation with a travel agent, if a new chatbot-propelled campaign is any guide....
Fahad HMar 7, 20181 min readPixability offers a new self-service video ad platformVideo ad platform Pixability is out with a new self-service integrated platform for YouTube, Facebook and Instagram. The Boston-based...
Fahad HMar 7, 20181 min readPixability offers a new self-service video ad platformVideo ad platform Pixability is out with a new self-service integrated platform for YouTube, Facebook and Instagram. The Boston-based...
Fahad HMar 6, 20181 min readLiveRamp’s IdentityLink expands to a new frontier: TelevisionLiveRamp’s IdentityLink connects one customer data set with another via a persistent identifier, such as an email address. For instance,...
Fahad HMar 6, 20181 min readLiveRamp’s IdentityLink expands to a new frontier: TelevisionLiveRamp’s IdentityLink connects one customer data set with another via a persistent identifier, such as an email address. For instance,...
Fahad HMar 6, 20181 min readHow well do you know your customer?You may even be able to spit out stats like average order value, or units per transaction, but that knowledge is narrow, the insights are...
Fahad HMar 6, 20181 min readHow well do you know your customer?You may even be able to spit out stats like average order value, or units per transaction, but that knowledge is narrow, the insights are...
Fahad HMar 5, 20181 min readSolix survey supplies more evidence of GDPR unreadinessAnother day, and another survey showing organizational uncertainty about preparation for the General Data Protection Regulation (GDPR),...
Fahad HMar 5, 20181 min readSolix survey supplies more evidence of GDPR unreadinessAnother day, and another survey showing organizational uncertainty about preparation for the General Data Protection Regulation (GDPR),...
Fahad HMar 5, 20181 min readBedrock Data unveils software to help SMBs unify customer dataBoston-based cloud data management firm Bedrock Data has launched new cloud-based software that it says reduces the effort spent by...
Fahad HMar 5, 20181 min readBedrock Data unveils software to help SMBs unify customer dataBoston-based cloud data management firm Bedrock Data has launched new cloud-based software that it says reduces the effort spent by...
Fahad HMar 5, 20181 min readThe rise of voice technologies means new opportunities for podcastingWe covered the state of podcasting back in November, but with all this news about voice, I checked in with some new companies that are...
Fahad HMar 5, 20181 min readThe rise of voice technologies means new opportunities for podcastingWe covered the state of podcasting back in November, but with all this news about voice, I checked in with some new companies that are...
Fahad HMar 5, 20181 min readFacebook CFO David Wehner says it will be GDPR compliant, active user numbers may be affectedreports. There “could be some implication on DAUs” because of the coming regulations, Wehner said. The General Data Protection Regulation...
Fahad HMar 5, 20181 min readFacebook CFO David Wehner says it will be GDPR compliant, active user numbers may be affectedreports. There “could be some implication on DAUs” because of the coming regulations, Wehner said. The General Data Protection Regulation...
Fahad HMar 2, 20181 min readThe pros and cons of marketing operations as a corporate vs. field functionMarketing operations (MO) as a capability has exploded onto the scene because of fast-changing technology, the need for a more...
Fahad HMar 2, 20181 min readThe pros and cons of marketing operations as a corporate vs. field functionMarketing operations (MO) as a capability has exploded onto the scene because of fast-changing technology, the need for a more...
Fahad HMar 2, 20181 min readZoho unveils the ‘first bot for CRM,’ plus a new ‘serverless’ infrastructure serviceZoho offers an expansive suite of tools for businesses, covering sales, marketing, customer support, finance and other necessities. This...
Fahad HMar 2, 20181 min readZoho unveils the ‘first bot for CRM,’ plus a new ‘serverless’ infrastructure serviceZoho offers an expansive suite of tools for businesses, covering sales, marketing, customer support, finance and other necessities. This...
