This ad campaign for travel wants to know all about your trip
Ads for travel will increasingly resemble a conversation with a travel agent, if a new chatbot-propelled campaign is any guide....
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This ad campaign for travel wants to know all about your trip
Ads for travel will increasingly resemble a conversation with a travel agent, if a new chatbot-propelled campaign is any guide....
Pixability offers a new self-service video ad platform
Video ad platform Pixability is out with a new self-service integrated platform for YouTube, Facebook and Instagram. The Boston-based...
Pixability offers a new self-service video ad platform
Video ad platform Pixability is out with a new self-service integrated platform for YouTube, Facebook and Instagram. The Boston-based...
LiveRamp’s IdentityLink expands to a new frontier: Television
LiveRamp’s IdentityLink connects one customer data set with another via a persistent identifier, such as an email address. For instance,...
LiveRamp’s IdentityLink expands to a new frontier: Television
LiveRamp’s IdentityLink connects one customer data set with another via a persistent identifier, such as an email address. For instance,...
How well do you know your customer?
You may even be able to spit out stats like average order value, or units per transaction, but that knowledge is narrow, the insights are...
How well do you know your customer?
You may even be able to spit out stats like average order value, or units per transaction, but that knowledge is narrow, the insights are...
Solix survey supplies more evidence of GDPR unreadiness
Another day, and another survey showing organizational uncertainty about preparation for the General Data Protection Regulation (GDPR),...
Solix survey supplies more evidence of GDPR unreadiness
Another day, and another survey showing organizational uncertainty about preparation for the General Data Protection Regulation (GDPR),...
Bedrock Data unveils software to help SMBs unify customer data
Boston-based cloud data management firm Bedrock Data has launched new cloud-based software that it says reduces the effort spent by...
Bedrock Data unveils software to help SMBs unify customer data
Boston-based cloud data management firm Bedrock Data has launched new cloud-based software that it says reduces the effort spent by...
The rise of voice technologies means new opportunities for podcasting
We covered the state of podcasting back in November, but with all this news about voice, I checked in with some new companies that are...
The rise of voice technologies means new opportunities for podcasting
We covered the state of podcasting back in November, but with all this news about voice, I checked in with some new companies that are...
Facebook CFO David Wehner says it will be GDPR compliant, active user numbers may be affected
reports. There “could be some implication on DAUs” because of the coming regulations, Wehner said. The General Data Protection Regulation...
Facebook CFO David Wehner says it will be GDPR compliant, active user numbers may be affected
reports. There “could be some implication on DAUs” because of the coming regulations, Wehner said. The General Data Protection Regulation...
The pros and cons of marketing operations as a corporate vs. field function
Marketing operations (MO) as a capability has exploded onto the scene because of fast-changing technology, the need for a more...
The pros and cons of marketing operations as a corporate vs. field function
Marketing operations (MO) as a capability has exploded onto the scene because of fast-changing technology, the need for a more...
Zoho unveils the ‘first bot for CRM,’ plus a new ‘serverless’ infrastructure service
Zoho offers an expansive suite of tools for businesses, covering sales, marketing, customer support, finance and other necessities. This...
Zoho unveils the ‘first bot for CRM,’ plus a new ‘serverless’ infrastructure service
Zoho offers an expansive suite of tools for businesses, covering sales, marketing, customer support, finance and other necessities. This...
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