Fahad HSep 4, 20181 min readSurveyMonkey files to go publicOnline survey platform SurveyMonkey filed to go public last week, asking for the ticker symbol SVMK. Founded in 1999, the company lets...
Fahad HSep 4, 20181 min readSurveyMonkey files to go publicOnline survey platform SurveyMonkey filed to go public last week, asking for the ticker symbol SVMK. Founded in 1999, the company lets...
Fahad HAug 31, 20181 min readThe newest Forrester Wave on social listening platforms expresses disappointment in the categoryThe coverage by social listening tools is expanding beyond social networks, but there are few clear differentiators between vendors and...
Fahad HAug 31, 20181 min readThe newest Forrester Wave on social listening platforms expresses disappointment in the categoryThe coverage by social listening tools is expanding beyond social networks, but there are few clear differentiators between vendors and...
Fahad HAug 30, 20181 min readIBM’s Michael Trapani: AI may never understand a great meal, but it understands performance“How AI will let us be marketers again.” That’s the topic that IBM Global Product Marketing Leader for IBM Watson Michael Trapani will...
Fahad HAug 30, 20181 min readIBM’s Michael Trapani: AI may never understand a great meal, but it understands performance“How AI will let us be marketers again.” That’s the topic that IBM Global Product Marketing Leader for IBM Watson Michael Trapani will...
Fahad HAug 30, 20181 min readPandora rolls out new Dynamic, Sequential and Short-Form Audio adsToday Pandora has changed that. The audio platform unveiled new audio ad capabilities on Tuesday, and it says it’s the first to test them...
Fahad HAug 30, 20181 min readPandora rolls out new Dynamic, Sequential and Short-Form Audio adsToday Pandora has changed that. The audio platform unveiled new audio ad capabilities on Tuesday, and it says it’s the first to test them...
Fahad HAug 28, 20182 min readJumpshot makes public some Amazon purchasing data, other digital consumer insights to marketersA graph in Jumpshot’s new public site shows other major retailers are not shut out of certain Amazon-dominant categories. San...
Fahad HAug 28, 20182 min readJumpshot makes public some Amazon purchasing data, other digital consumer insights to marketersA graph in Jumpshot’s new public site shows other major retailers are not shut out of certain Amazon-dominant categories. San...
Fahad HAug 28, 20181 min readTobii adds eye-tracking for 360-degree videosLast summer, eye-tracking research firm Tobii announced that it could track user’s gazes inside VR environments. Now, the Sweden-based...
Fahad HAug 28, 20181 min readTobii adds eye-tracking for 360-degree videosLast summer, eye-tracking research firm Tobii announced that it could track user’s gazes inside VR environments. Now, the Sweden-based...
Fahad HAug 28, 20181 min readAre brands approaching a crisis in authenticity?Google has demonstrated how its Duplex voice agent can successfully trick a hair salon into booking an appointment over the phone. “Deep...
Fahad HAug 28, 20181 min readAre brands approaching a crisis in authenticity?Google has demonstrated how its Duplex voice agent can successfully trick a hair salon into booking an appointment over the phone. “Deep...
Fahad HAug 28, 20181 min readPodcasting continues its meteoric rise, creating more opportunities for marketerssurvey last quarter showed that the number of self-identified “avid” podcast fans rose from 13 million homes in 2016 to 16 million in...
Fahad HAug 28, 20181 min readPodcasting continues its meteoric rise, creating more opportunities for marketerssurvey last quarter showed that the number of self-identified “avid” podcast fans rose from 13 million homes in 2016 to 16 million in...
Fahad HAug 27, 20181 min readForrester report: Video ad spending expected to hit $103B in 2023Advertisers will spend a staggering $102.8 billion dollars a year on video ads by 2023, according to a recent Forrester report. That...
Fahad HAug 27, 20181 min readForrester report: Video ad spending expected to hit $103B in 2023Advertisers will spend a staggering $102.8 billion dollars a year on video ads by 2023, according to a recent Forrester report. That...
Fahad HAug 24, 20181 min readAdTheorent launches Relationship TargetingAdTheorent’s visualization of its Relationship Targeting Many data providers have gone way beyond collecting info about a individuals’...
Fahad HAug 24, 20181 min readAdTheorent launches Relationship TargetingAdTheorent’s visualization of its Relationship Targeting Many data providers have gone way beyond collecting info about a individuals’...
