With Customer 360, Salesforce brings a single customer view to its B2C side
The B2B side of Salesforce has always had a single data model of customers across the Sales Cloud, Service Cloud, Pardot and other...
top of page
Search
With Customer 360, Salesforce brings a single customer view to its B2C side
The B2B side of Salesforce has always had a single data model of customers across the Sales Cloud, Service Cloud, Pardot and other...
Salesforce, Apple partner to spur mobile enterprise development
strategic partnership that will provide new tools for Salesforce developers, including its first mobile SDK, and developer training to...
Salesforce, Apple partner to spur mobile enterprise development
strategic partnership that will provide new tools for Salesforce developers, including its first mobile SDK, and developer training to...
Adobe’s new Virtual Analyst doesn’t need questions to provide answers
The best helper is the one who knows what you’re looking for before you ask. That’s the idea behind Adobe’s new Virtual Analyst in its...
Adobe’s new Virtual Analyst doesn’t need questions to provide answers
The best helper is the one who knows what you’re looking for before you ask. That’s the idea behind Adobe’s new Virtual Analyst in its...
How USA Today uses AR to promote a podcast series
A screenshot from the AR promotion for “The City.” Augmented reality has a new job: promoting a podcast series. That’s how USA Today is...
How USA Today uses AR to promote a podcast series
A screenshot from the AR promotion for “The City.” Augmented reality has a new job: promoting a podcast series. That’s how USA Today is...
Here’s why The New York Times broke down its martech and engineering silos
MarTech®Conference in Boston this October, a theme emerges: collaboration and integration. As martech’s expansion reaches critical mass,...
Here’s why The New York Times broke down its martech and engineering silos
MarTech®Conference in Boston this October, a theme emerges: collaboration and integration. As martech’s expansion reaches critical mass,...
With Marketo mega-deal, Adobe’s reach just got a whole lot wider
Adobe’s image for its Sensei AI layer. With the announcement Thursday that Adobe is buying Marketo, the world of major marketing...
With Marketo mega-deal, Adobe’s reach just got a whole lot wider
Adobe’s image for its Sensei AI layer. With the announcement Thursday that Adobe is buying Marketo, the world of major marketing...
Adobe to acquire Marketo for $4.75 billion
Adobe has confirmed it is acquiring Marketo Inc. for $4.75 billion, with the deal expected to close during the fourth quarter of Adobe’s...
Adobe to acquire Marketo for $4.75 billion
Adobe has confirmed it is acquiring Marketo Inc. for $4.75 billion, with the deal expected to close during the fourth quarter of Adobe’s...
Segment adds quality tracking for incoming data to its resume
Segment’s visualization of its product stack Segment took another step Thursday toward becoming the data steward for brands using...
Segment adds quality tracking for incoming data to its resume
Segment’s visualization of its product stack Segment took another step Thursday toward becoming the data steward for brands using...
Security firm shows how a second-hand Amazon Echo can become a spy
When a smart speaker aggregates customer data, or a car dashboard highlights the nearest McDonalds, the marketer and the consumer assume...
Security firm shows how a second-hand Amazon Echo can become a spy
When a smart speaker aggregates customer data, or a car dashboard highlights the nearest McDonalds, the marketer and the consumer assume...
Shopify now lets stores create AR experiences for iOS 12
Shopify unveiled Monday new tools for their vendors to create augmented reality (AR) experiences. The announcement comes on the heels of...
Shopify now lets stores create AR experiences for iOS 12
Shopify unveiled Monday new tools for their vendors to create augmented reality (AR) experiences. The announcement comes on the heels of...
bottom of page