Fahad HNov 30, 20182 min readClaritas buys Barometric, marrying user segmentation with attributionData segmentation provider Claritas announced on Thursday that it has purchased tracking and measurement firm Barometric. Targeting and...
Fahad HNov 30, 20182 min readClaritas buys Barometric, marrying user segmentation with attributionData segmentation provider Claritas announced on Thursday that it has purchased tracking and measurement firm Barometric. Targeting and...
Fahad HNov 29, 20183 min read5 predictions for B2B marketing in 2019As we close out 2018, most of us have already been spending the last couple of months (at least!) thinking about 2019. And as I think...
Fahad HNov 29, 20183 min read5 predictions for B2B marketing in 2019As we close out 2018, most of us have already been spending the last couple of months (at least!) thinking about 2019. And as I think...
Fahad HNov 28, 20183 min readFor many marketers, platform integration is a ‘must have’ for new toolsMarketers have many criteria for software tool selection, and the marketers of those tools have many angles to pitch. But one factor...
Fahad HNov 28, 20183 min readFor many marketers, platform integration is a ‘must have’ for new toolsMarketers have many criteria for software tool selection, and the marketers of those tools have many angles to pitch. But one factor...
Fahad HNov 28, 20184 min readTeach yourself about machine learning and artificial intelligencesurveyed by Econsultancy last year, is that too few in the marketing realm have the requisite training and education on data and...
Fahad HNov 28, 20184 min readTeach yourself about machine learning and artificial intelligencesurveyed by Econsultancy last year, is that too few in the marketing realm have the requisite training and education on data and...
Fahad HNov 27, 20182 min readForrester decides to buy SiriusDecisionsOne version of the Sirius Demand Waterfall Research firm Forrester announced today that it will buy B2B research and advisory firm...
Fahad HNov 27, 20182 min readForrester decides to buy SiriusDecisionsOne version of the Sirius Demand Waterfall Research firm Forrester announced today that it will buy B2B research and advisory firm...
Fahad HNov 27, 20184 min readFoldable screens: No big deal for marketers or potential game changer?Recently, Google announced that its Android OS will natively support foldable screens on smartphones. Coupled with Samsung’s promise of a...
Fahad HNov 27, 20184 min readFoldable screens: No big deal for marketers or potential game changer?Recently, Google announced that its Android OS will natively support foldable screens on smartphones. Coupled with Samsung’s promise of a...
Fahad HNov 26, 20182 min readVirgin Holidays powers travel recommendations with social postsVirgin Holidays, which provides packaged travel tours in the UK market, has launched a new online Trending Travel Guide of hot spots in...
Fahad HNov 26, 20182 min readVirgin Holidays powers travel recommendations with social postsVirgin Holidays, which provides packaged travel tours in the UK market, has launched a new online Trending Travel Guide of hot spots in...
Fahad HNov 21, 20182 min readJanrain launches its new Identity Central solutionJanrain’s depiction of a client company’s calls to its cloud platform, over the OIDC (OpenID Connect 1.0) protocol. Identity management...
Fahad HNov 21, 20182 min readJanrain launches its new Identity Central solutionJanrain’s depiction of a client company’s calls to its cloud platform, over the OIDC (OpenID Connect 1.0) protocol. Identity management...
Fahad HNov 21, 20181 min readBlack Friday/Cyber Monday deals for marketers: Software, supplies and moreYour consumer side may relish the post-Thanksgiving specials, but the marketer in you might be missing out. But cheer up! Here are some...
Fahad HNov 21, 20181 min readBlack Friday/Cyber Monday deals for marketers: Software, supplies and moreYour consumer side may relish the post-Thanksgiving specials, but the marketer in you might be missing out. But cheer up! Here are some...
Fahad HNov 21, 20182 min readKenshoo teams up with Experian to offer third-party data for Facebook campaignsThe ad tech platform Kenshoo announced on Monday it has partnered with marketing data and services provider Experian.Kenshoo clients will...
Fahad HNov 21, 20182 min readKenshoo teams up with Experian to offer third-party data for Facebook campaignsThe ad tech platform Kenshoo announced on Monday it has partnered with marketing data and services provider Experian.Kenshoo clients will...
